#United States #Farmington Hills #Digital Trust #Netarx #People Driven Technology

Netarx Partners with People Driven Technology to Boost Digital Trust

In a significant move aimed at enhancing digital security for enterprises, Netarx has announced a strategic partnership with People Driven Technology, Inc. (PDT). This collaboration brings together two innovative Michigan-based firms focused on leveraging technology to protect businesses against evolving digital threats. As the rise of AI and misinformation continues to reshape the business landscape, this partnership aims to fortify trust and security systems crucial for today’s enterprises.

A New Era of Digital Trust

Netarx, recognized for its advanced digital trust solutions, will employ its proprietary real-time deepfake detection technology as part of this partnership. This innovative solution will integrate seamlessly with PDT's service-driven approach, which focuses on delivering measurable outcomes for clients through cutting-edge technology and intelligent engineering solutions.

“Today’s enterprises face unprecedented challenges from sophisticated AI threats,” said Sandy Kronenberg, CEO of Netarx. “Our collaboration with PDT allows us to scale new levels of innovation in combating these digital deceptions while ensuring operational continuity for our clients.”

Combining Expertise for Better Outcomes

The union of Netarx and PDT promises a dynamic response to the increasing complexities of AI-driven threats. With Netarx's cutting-edge deepfake detection tools working alongside PDT's commitment to outcome-based service models, clients can expect improved security measures and enhanced trust in their communications.

Under PDT’s Advocate Category, Netarx aligns with a select group of partners focused on fulfilling technology needs and delivering measurable client impact. This collaborative ecosystem values each partner’s unique capabilities and their contributions to driving customer-centric solutions that yield tangible results.

“Trust in technology is both essential and precarious,” remarked Joe Zanchetta, Area VP at PDT. “Netarx’s groundbreaking approach aligns beautifully with our dedication to providing effective, customer-oriented solutions. Together, we are not just adapting to changes in the digital landscape; we are leading the way.”

Advanced Protections Against Emerging Threats

Clients of Netarx and PDT will have access to innovative protection against AI-generated deepfakes and impersonation attacks, which have rapidly become one of the fastest-growing categories of digital threats. Netarx’s platform is designed to function smoothly within popular collaboration tools such as Microsoft Teams, Zoom, and Outlook, analyzing a multitude of metadata and behavioral cues to authenticate identities and thwart social engineering attempts without interrupting normal workflows.

One of the standout features of their solution is the “Flurp” visual indicator, which provides a color-coded trust signal across communication platforms—green indicates verified users, amber for unknowns, and red for fakes. This intuitive approach simplifies the complexities of AI safety into actionable insights for users.

About Netarx

Netarx is at the forefront of re-imagining enterprise security with its advanced disinformation detection platform. Designed to proactively combat social engineering attacks, the technology analyzes over 75 metadata signals across various communication channels, exposing inconsistencies that traditional security measures may overlook. By employing a mix of ensemble AI, federated validation, and blockchain-backed provenance, Netarx stands firm in its mission to help organizations prevent data breaches and maintain trust amid the rise of generative AI threats.

About People Driven Technology, Inc.

People Driven Technology is a customer-centric organization committed to delivering measurable outcomes through innovative technology solutions. As a family-owned business, PDT combines decades of industry experience to provide clients with dependable and efficient services tailored to meet their specific needs.

In conclusion, the partnership between Netarx and People Driven Technology sets a precedent for what the future of enterprise digital trust can look like, ensuring that organizations are equipped to face the challenges posed by advanced digital threats. Together, they are not only enhancing security but also laying the groundwork for a more trustworthy digital ecosystem.