New Dining Experience
2026-04-14 06:40:53

New Dining Experience: 'Meat and Natural Yam Tororoya' Opening at Shimizu Fish Market

A Unique Blend at Shimizu Fish Market



On April 19, 2026, a new culinary destination will open its doors at the Shimizu Fish Market, specifically in the Kashi no Ichi building on the second floor. This exciting establishment, named 'Meat and Natural Yam Tororoya,' is a project by Food Forest, a company under Manpuku Holdings Group, which also runs traditional Japanese dining establishments.

A Bold Step in the Heart of Seafood Culture



The Shimizu Fish Market is known as the ‘Kitchen of Shimizu,’ bustling with both locals and tourists eager to enjoy the freshest seafood. In this environment, Food Forest aims to introduce a fresh perspective by placing an emphasis on meat in their menu. This innovation is designed not only to entice local customers looking for hearty meals but also to provide tourists with a unique eating experience amidst the predominance of seafood.

By leveraging the experience and sourcing capabilities of Manpuku Holdings, which has 35 years of expertise in traditional Japanese cuisine, the aim is to achieve a balance between health and satisfaction, catering to a diverse clientele.

Fresh and Healthy Ingredients



The hallmark of 'Meat and Natural Yam Tororoya' will be its signature dish, featuring a rare ingredient known as jinenjo (natural yam) paired with high-quality meats. This dish is designed to deliver both wellness benefits and a rich satisfaction.

The restaurant will use a specific variety of jinenjo called 'Hakkin jinenjo,' characterized by its mild flavor and low bitterness. This variety preserves the authentic richness of the natural yam while ensuring that it complements meat dishes without being overly heavy or overwhelming.

Health Meets Indulgence



Customers can expect a menu that merges health consciousness with hearty portions, offering wholesome meals that leave diners feeling content. The restaurant plans to cater to a wide audience, from health-conscious individuals to active adults and tourists alike.

Maximizing Value



Thanks to group purchasing agreements, the establishment will optimize product quality while maintaining reasonable prices. During their grand opening, special promotional pricing will be available on select menu items, making it easier for patrons to experience the offerings.

Exciting New Seasonal Specials



In addition to the core menu, 'Meat and Natural Yam Tororoya' will feature local specialties such as unagi (eel) and jinenjo dishes to highlight the flavors of Shizuoka. One notable offering will be the 'Unagi and Natural Yam Hitsumabushi Set,' which includes multiple serving styles to enhance the dining experience:
1. Unagi Rice: Enjoy the dish as is to savor the natural flavors of the unagi.
2. Unagi Chazuke: A refreshing light dish served with wasabi, scallions, and kelp tea.
3. Unagi Tororodon: Top the rice with the rich jinenjo sauce for a complete meal.
4. Natural Yam and Rice: A simple finale consisting of barley rice and jinenjo sauce.

Each dish provides a unique taste experience, ensuring guests leave satisfied.

Grand Opening Campaign



To celebrate the opening, the restaurant will offer limited-time exclusive pricing:
  • - Beef Harami Jinenjo Tororodon: Regular price ¥1,680 → Special price ¥1,000
  • - Handmade Hamburger Jinenjo Set: Regular price ¥1,680 → Special price ¥1,380

Additionally, selected alcoholic beverages will also be available at promotional prices.

Store Overview


  • - Restaurant Name: Meat and Natural Yam Tororoya
  • - Opening Date: April 19, 2026
  • - Location: Kashi no Ichi, 2F, 149 Shimazaki-cho, Shimizu City, Shizuoka, 424-0823
  • - Access: A short 5-minute walk from JR Shimizu Station
  • - Opening Hours: 11:00 AM – 6:00 PM (subject to facility hours)

A New Culinary Adventure



Tetsuya Kaneko, the President of Food Forest, shares his enthusiasm: “We are thrilled to introduce 'Meat and Natural Yam Tororoya' in this vibrant marketplace. We believe this unique blend of meat and natural yams will offer a fresh twist to the rich seafood culture here. Our goal is to maintain our commitment to nourishing dining while ensuring satisfaction for all customers.”

About Food Forest


Food Forest operates traditional Japanese dining under the branding of Tororoya and Tonkatsu Hachibei, guided by a commitment to quality and health. The restaurant aims to become a go-to place for both tourists and locals, ensuring each visit is memorable and enjoyable.


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Topics Consumer Products & Retail)

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