#Japan #Tokyo #Wiz #Furo Sauna TV #Heiwajima Onsen

Furo Sauna TV Introduced at Heiwajima Onsen

The innovative digital signage solution, Furo Sauna TV, developed by Wiz, has made its debut at the esteemed bath facility, Heiwajima Onsen, located in Ota City, Tokyo. This partnership aims to enhance the visitors' experience through informative and engaging content tailored specifically for patrons of saunas and baths.

Collaboration with Heiwajima Onsen

Furo Sauna TV has officially been installed at Heiwajima Onsen, a popular facility known for its natural hot springs, saunas, and stone baths. The digital signage system serves to provide relevant information about the facility and its offerings through engaging content displayed on screens. Future plans include further integration of this technology within the sauna areas of the facility to elevate the overall experience for guests.

What is Furo Sauna TV?

Furo Sauna TV is a collaborative project between Wiz and the online media outlet Furo Sauna. It has been realized through the installation of digital signage in bathing areas and saunas that present original content tailored for sauna users. This unique approach delivers strongly resonant information and advertising to users in a state of deep relaxation, thereby creating new value through experiential advertising. It not only enhances the sauna experience but also has the potential to revitalize the sauna industry with targeted advertising efforts focused on sauna enthusiasts.

Features of Furo Sauna TV

1. Dedicated Media in Saunas and Baths:
Screens installed in sauna facilities and bathing rooms broadcast various programs and commercials, captivating the audience while they unwind.

2. Rich Original Content:
From sauna etiquette to health information and even sauna-themed meals, a multitude of engaging content designed to resonate with sauna lovers is shared.

3. Advantages of Specific Displays:
The specially designed displays focusing on water and sauna settings allow users to concentrate and relax while enjoying the content.

4. Integration with Web Media and Social Media:
By collaborating with web media and social platforms, Furo Sauna TV maximizes advertising effectiveness through both online and offline content distribution.

5. Customized Information Delivery:
Using data from the popular web media outlet Furo Sauna, which boasts about 300,000 page views monthly, the content offered is meticulously curated to cater to the audience's preferences.

6. Advertising Distribution Capability:
Furo Sauna TV includes designated commercial slots targeted at sauna patrons, allowing brands to effectively promote their products and services.

Future Developments and Facility Registration

Furo Sauna TV plans to continue expanding its content offerings and fortifying partnerships with sauna and bathing facilities. The system's capabilities for advertising distribution will also see enhancements, promoting digital transformation (DX) in the sauna sector while facilitating collaboration with user-point services.
The goal is to establish Furo Sauna TV in 300 facilities nationwide by 2026. To encourage this, the initial installation and monthly expenses are offered at no charge.

Advertising Opportunities

Furo Sauna TV welcomes advertisements not only from sauna-related products but also from various consumer goods. A comprehensive media kit and pricing information are available, and tailored advertising plans can be developed based on the nature of sponsors' businesses and products. The initiative aims to support everyone who loves saunas, enhancing their sauna experience through Furo Sauna TV.

Contact Information

For any inquiries or consultations regarding the service, please reach out to:

• - Contact: Nagata
• - Phone: 050-1780-8962
• - Email: [email protected]

(Available weekdays, 9:00 AM - 6:00 PM, excluding weekends and holidays)

About Heiwajima Onsen

Heiwajima Onsen is a comprehensive bathing facility offering a delightful experience blending natural hot springs, saunas, stone baths, and relaxation spaces. Its unique offerings such as the underground 2,000-meter hot springs and enjoyment prospects like the stone sauna make it a premier destination for both physical and mental rejuvenation.

• - Facility Name: Heiwajima Onsen
• - Location: 2F Big Fan Heiwajima, 1-1-1 Heiwajima, Ota City, Tokyo
• - Website: Heiwajima Onsen

Company Background

Heiwa Development Co., Ltd. is the managing company of Heiwajima Onsen, focused on leisure, boat racing, and real estate rental services since its inception on December 12, 1934.

• - Company Name: Heiwa Development Co., Ltd.
• - Headquarters: 1-1-1 Heiwajima, Ota City, Tokyo
• - Business: Boat racing, real estate leasing, leisure activities
• - Website: Heiwa Development

OYADO Portal Co., Ltd., a wholly-owned subsidiary of Wiz, supports lodging facilities in enhancing their marketing efforts and reducing costs through comprehensive consulting services. As a member of the Japan Sauna and Spa Association, it collaborates with various organizations to provide high-quality proposals tailored to different facility needs.

• - Company Name: OYADO Portal Co., Ltd.
• - Location: 12F South Shin-Otsuka Building, 2-25-15 Minami Otsuka, Toshima, Tokyo
• - Website: OYADO Portal

Wiz Co., Ltd. delivers various IT services aiming to resolve pertinent issues within Japan, focusing on digital transformation and offering innovative solutions through extensive product offerings.

• - Company Name: Wiz Co., Ltd.
• - Location: 12F South Shin-Otsuka Building, 2-25-15 Minami Otsuka, Toshima, Tokyo
• - Website: Wiz