Exploring the Key to Creative Production for D2C Growth with Lanitech

Discovering Creative Production for D2C Success

As the digital landscape evolves, direct-to-consumer (D2C) brands face increasing challenges and opportunities. Creative production plays a pivotal role in this transformation. Lanitech LLC, under the leadership of CEO and CTO Yasuhiko Nishiwaki, is set to host an insightful event titled "Exploring the Key to Creative Production for D2C Growth." This gathering will dive deep into the nuances of creativity and its impact on business, alongside the distinguished guest Kazuki Sakai, brand manager of THE ROAST BEEF.

Event Overview

The event is designed for anyone involved in the D2C or e-commerce sectors, be it seasoned professionals or industry newcomers. Topics will address crucial creative strategies needed for online sales that drive engagement and conversion. Questions such as "Where should we focus our creative efforts?" and "What separates success from failure in this domain?" will be explored, providing invaluable insights to attendees.

The agenda includes:

- Icebreaker activities
- Introduction of Kazuki Sakai
- Overview of THE ROAST BEEF brand
- Discussion on the initial phases of business establishment
- Insights into the triggers for dedicating resources to creative processes
- Current undertakings in creative production
- Resource allocation within creative teams
- Profiling future successful creators

It's worth noting that the event will be session-based, allowing for some flexibility in the content flow.

About the Guest Speaker: Kazuki Sakai

Kazuki Sakai has made significant contributions since joining DeKunobasu in 2015. By 2016, he successfully established contracts with 500 partner locations in the wedding business. Further showcasing his aptitude, he spearheaded the catering venture called 'Circus Catering'. More recently, he has been pivotal in the growth of the D2C food brand THE ROAST BEEF, achieving over 200% year-on-year growth, especially in the gifting sector. His extensive portfolio ranges from business strategy development and product innovation to e-commerce operations and regional collaborations. Kazuki's ambition is broad; he envisions creating an entertainment park that harmonizes clothing, food, and living environments, offering a unique consumer experience.

Event Details

This free event is scheduled for November 29 (Saturday) from 11:00 AM to 1:00 PM at the Digital Hollywood STUDIO in Chiba. Additionally, it will be broadcast live, allowing participants to join online. A URL link will be distributed 30 minutes prior to the start.

Important Notes:

- If you need to cancel your participation, please do so through the registration page.
- Be mindful that frequent no-shows may result in restrictions on future attendance.

For inquiries, please contact:
Phone: 0120-302-553
Email: [email protected]
Availability: Tuesday to Friday from 11:00 AM to 9:00 PM, Saturday to Sunday from 11:00 AM to 6:00 PM. Closed on Mondays and public holidays.

Host and Contributors

This event is proudly brought to you by Lanitech LLC and Digital Hollywood STUDIO in Chiba and Matsuyama. For more information, visit Lanitech's website.

Join us for this extensive exploration of creative production and unlock the potential for growth in your D2C business!