#USA #Oakland #Jason Kelce #Kingsford #Slow Burn

Kingsford's New Fragrance: Slow Burn

Kingsford®, a name synonymous with charcoal grilling for over a century, is making waves in an unexpected arena: the world of fragrance. In an exciting partnership with NFL superstar Jason Kelce, renowned as the “King of the Grill,” the brand proudly announces the launch of Slow Burn, a unique fragrance encapsulating the beloved aroma of charcoal grilling.

This innovative concept is more than just a novelty. Slow Burn is a gourmand-smoke fine fragrance, meticulously crafted to embody the nostalgia of grilling season. Kelce shares his sentiments, expressing how the scent of charcoal takes him back to cherished backyard barbecues and moments spent with family and friends at sporting events. He emphasizes the power of smell as a trigger for fond memories, with Slow Burn perfectly capturing the essence of togetherness and delicious meals associated with grilling.

A Deeper Dive into Slow Burn

Slow Burn is not merely a scent; it is an experience designed for the discerning grill master and fragrance enthusiast alike. The fragrance boasts an array of notes, including charred hardwood, fire ember, sawdust, carbon clove, and powdered smoke. Each element is thoughtfully chosen to recreate that signature smoky aroma beloved by many. This combination is not just intended to please the nose but also to evoke strong feelings tied to memorable gatherings around the grill.

As Kelce puts it, “The right scent strikes a chord when it hits your nose. Slow Burn by Kingsford strikes that note.” This fragrance aims to transcend the traditional boundaries of what a scent can be, inviting wearers to embrace the memories and connections that come with grilling.

Availability

For those eager to add this distinctive fragrance to their collection, Slow Burn will be available starting Monday, November 3, at noon E.T. for $30.62, exclusively on Kingsford's website. It's the ultimate gifting choice for grilling aficionados, fans of Jason Kelce, or anyone longing to capture the spirit of gatherings centered around charcoal grilling.

Mitchell O'Furey, Kingsford’s Head of Marketing, remarked on this significant venture, stating, “Kingsford has spent over a century perfecting the art of charcoal grilling, so who better to create the first-ever charcoal-inspired fragrance?” Slow Burn is designed not only to embody the excitement of grilling season but also to elicit envy among neighbors with its enticing scent.

About Kingsford

Founded over a century ago, Kingsford remains a leader in the charcoal industry, known for its high-quality briquettes. With a commitment to sustainability and utilizing wood waste, the brand has evolved over the years while ensuring that grilling enthusiasts continue to enjoy exceptional flavors. Kingsford’s dedication to crafting perfect grilling experiences is now extended into the realm of fragrance with Slow Burn, further solidifying its status as a staple in American grilling culture.

For more information about Slow Burn or to explore Kingsford's grilling products, head to Kingsford's website or connect with them on social media.