Get Ready for the Monster Energy x Coldrain Nationwide Tour in Japan!

Join the Excitement of the Monster Energy x Coldrain Tour!

Get pumped! Monster Energy, Japan's number one energy drink, is teaming up with the renowned loud rock band Coldrain for the exciting nationwide tour campaign, "Drink Monster Energy and Go to Coldrain's Tour!" This thrilling event will take place from August 1 to August 31, 2026, and is aimed at both young and ardent fans of Coldrain, a band that has been at the forefront of Japan's music scene since 2015.

A Closer Look at Coldrain

Coldrain is not just any band. They are a powerhouse in the Japanese rock scene, having successfully conducted solo concerts at prestigious venues such as Nippon Budokan and Yokohama Arena. Their reach goes beyond borders with an active presence in overseas tours, pulsating through international music festivals that showcase their electrifying performances. Their tracks have even been featured in popular anime and brand commercials, making them a household name among various music fans across generations.

In collaboration for this campaign, fans can expect to witness Coldrain's newest nationwide live performance, the "OPTIMIZE = OPTDEMISE JAPAN TOUR 2026." Lucky participants in this campaign stand a chance to win pair tickets for the tour alongside exclusive meet-and-greet opportunities with the band members. Additionally, fans can seize limited-edition merchandise, such as autographed posters and unique collaboration stickers that are must-haves for every Coldrain enthusiast.

How to Join the Campaign

This campaign revolves around select stores under the Tsuruha Group and Welcia Group. To participate, simply buy Monster Energy products from any of the targeted stores during the campaign period and upload your receipt to the special campaign website to accumulate points for rewards.

Here's how to increase your chances of winning:

- Buy 4 Monsters: Enter for a chance to win live performance tickets (includes Meet & Greet) for 28 lucky fans across seven shows nationwide.
- Buy 2 Monsters: Enter for a chance to win one of 100 autographed posters.
- In-Store Bonus: Purchase two Monster products at a time to pick up a limited edition collaboration sticker on the spot - but hurry, as stocks are limited!

Campaign Highlights

Prize Overview

- Live Pair Tickets (with Meet & Greet):

- Total of 14 pairs available.

- Autographed Posters:

- Limited to 100 participants.

- Instant Win Prize:

- Select two Monsters to get a 200 yen Pay voucher.

- Limited Edition Stickers:

- Available at stores while supplies last (5 types).

The Unique Connection of Coldrain and Monster Energy

Coldrain and Monster Energy share a unique synergy that fuels this campaign. Both exude an undeniable presence that makes them a captivating duo, promising fans an unforgettable tour experience. So grab your cans of Monster Energy, rally your friends, and get ready to experience the exhilarating live performances by Coldrain!

For full details on how to participate and information on prizes, visit the official campaign site at Monster Campaign Website.

Important Dates

- Campaign Duration: August 1, 2026 - August 31, 2026

Participating Stores

- Tsuruha Group: includes Tsuruha, Kusuri no Fukutaro, Drug Store Wellness, and more.
- Welcia Group: includes Welcia, HAC, and several other local stores.

Don’t miss out on this thrilling opportunity to witness Coldrain live!

About Coldrain

Formed in 2007 with their major debut single "Fiction" in 2008, Coldrain has rapidly ascended to mainstream popularity, garnering international attention since they began contracts with foreign labels in 2013. They have headlined major festivals and celebrated their 15th anniversary at Yokohama Arena in October 2022, marking milestones that showcase their passion and talent. With a new album set to release in 2026 and a continuous drive for excellence, Coldrain remains a vibrant force in music today.

Follow Coldrain on their journey:

Be part of something more significant—experience the exhilarating energy of Coldrain with Monster Energy!