150th Celebration
2025-06-04 00:50:14

Experience the 150th Celebration of Yonezawa Beef and Yamagata Cherries in Ginza

Celebrate 150 Years of Yonezawa Beef and Yamagata Cherries in Ginza



This year marks a momentous occasion as we celebrate the 150th anniversary of Yonezawa beef and Yamagata cherries. To highlight this festive milestone, the prestigious Yonezawa Beef Oki restaurant in Ginza introduces an exclusive summer kaiseki menu available from June.

A Culinary Journey Through History


In 1875, a foreign advisor named Henry Dallas brought a female cow from Yonezawa to Yokohama, marking the beginnings of what would become the renowned Yonezawa beef brand. The quality and flavor of this beef quickly gained fame throughout Japan, establishing Yonezawa’s status as a leader in high-quality beef production.

Simultaneously, as part of early modernization efforts, cherry trees and Western pear trees were introduced and planted in Yamagata, laying the groundwork for what would eventually become a major cherry production region. Today, the cherry has become a defining symbol of Yamagata, reflecting the region's dedication to quality agriculture.

A Luxurious Kaiseki Menu to Savor


This summer, from June 1 through August 31, indulge in the Yonezawa Beef Summer Kaiseki. This luxurious course offers a variety of exquisite dishes, showcasing the finest selection of Yonezawa beef prepared by a restaurant that has been serving this delicacy for nearly a century. Here are some highlights of the menu:
  • - Appetizers:
- Chilled Yonezawa cold soup (Hiyashiru)
- Yonezawa cold chawanmushi with consomme jelly
- Yonezawa beef simmered delicacies
- Yonezawa beef misuji rolled and grilled with local soy sauce
- Yonezawa beef achilles tendon in vinegar

  • - Sashimi:
- Sliced Yonezawa beef, including raw cuts and grilled chilis

  • - Grilled and Fried Dishes:
- Yonezawa beef marinated with sumire pickles
- Yonezawa beef wonton fritters

  • - Chilled Dish:
- Yonezawa beef heart, lightly boiled and served cold

  • - Main Dish:
- Choose from Yonezawa ribeye sukiyaki, Yonezawa sirloin shabu-shabu, or Yonezawa filet steak.

  • - Rice or Udon:
- Served with pickles and, if rice is chosen, miso soup.

  • - Dessert:
- Cherry jam white chocolate mousse and Dadacha bean sable.

This summer kaiseki is not just a meal; it’s a celebration of Yonezawa beef's rich heritage and the special Yamagata cherries, which are also part of the 150th anniversary festivities. The combination of flavors and textures guarantees a delightful dining experience.

Pricing and Reservation Details


The entire experience is priced at 16,500 JPY (tax included). Reservations are required, and it's important to note that the menu may vary based on ingredient availability.

Location and Contact Information


Visit the Yonezawa Beef Oki Ginza location at:
Address: 5-7-6 Ginza, Chuo City, Tokyo, I Liv Building 12F
Access: Just a one-minute walk from Ginza Station A2 exit, accessible via the Tokyo Metro Marunouchi Line, Ginza Line, and Hibiya Line.
For more information and to make reservations, please visit Yonezawa Beef Oki's website.

Looking Forward


As the spokesperson from Yonezawa Beef Oki states, “We will continue to share the finest of Yamagata's culinary offerings and the latest updates from Yonezawa Beef Oki. We look forward to seeing you!”


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Topics Consumer Products & Retail)

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