Experience the 'Good Tomorrow Exhibition' in Roppongi
ASUKUL Inc., a prominent e-commerce firm based in Koto City, Tokyo, will hold a unique experiential event called the 'Good Tomorrow Exhibition' at the Roppongi Hills Arena from May 30 to May 31, 2026. This event aims to showcase how various products can lead to a better tomorrow in both workspaces and everyday life, emphasizing the concept of 'joyful choices.'
The exhibition will offer attendees a chance to see, touch, and test various products available through ASUKUL's business and personal e-commerce platforms, such as ASKUL and LOHACO. Participants will engage multiple senses, experiencing not only the intrinsic value of the products but also understanding the environmental and social considerations behind them. New opportunities for making 'joyful choices' that enhance daily life and work will be highlighted.
Event Overview
- - Event Name: Good Tomorrow Exhibition
- - Dates: May 30 (Sat) - May 31 (Sun), 2026
- - Hours: May 30 (10:00 AM - 6:00 PM; last entry 5:30 PM), May 31 (10:00 AM - 5:00 PM; last entry 4:30 PM)
- - Venue: Roppongi Hills Arena, 6-10-1 Roppongi, Minato-ku, Tokyo
- - Entry Fee: Free
- - Organizer: ASUKUL Inc.
- - Number of Participating Companies: 63
- - Number of Product Series Displayed: 105
- - Special Site: Good Tomorrow Exhibition
On May 28 and 29, the event will host a Business Day exclusively for invited guests.
Background of the Event
ASUKUL operates under the mission of continually delivering 'joy' for tomorrow's workspaces, lives, and the planet. They strive to create a system where considering the environment and society can be effortlessly integrated into daily choices via their products and services. By emphasizing the balance of economic and social value, ASUKUL promotes actions addressing various social issues while making sustainable choices easily accessible to everyday consumers.
This approach is termed 'ethical e-commerce,' which guides product selection and merchandising strategies to benefit customers while simultaneously addressing societal challenges. During the exhibition, ASUKUL will present both original products and established brands aligned with ethical e-commerce principles, encouraging participants to 'see, touch, and try' these innovations.
In recent years, with rising resource prices and material supply uncertainties, there is an increasing need to utilize limited resources efficiently. ASUKUL has been proactive in promoting resource circulation through initiatives like the ASUKUL Resource Circulation Platform, which includes a unique scheme for recycling used clear folders. This initiative has led to the development of the original product series 'Matakul,' made from recycled plastics.
In addition to showcasing these initiatives, the event will categorize the 105 product series into six themes, allowing attendees to experience how these items contribute to a brighter future.
Key Exhibition Content
- - Product Displays (Experiential Showcase)
- - Participating Company Booths
- - Sample Testing and Limited Edition Novelty Distributions
- - POP UP STORE
- - Interactive Content (Quiz Rallies, Workshops, Used Clear Folder Collection)
Exhibition Themes
1.
Time-saving and Efficiency: 'Lightening the Load of Busyness'
Focuses on products that reduce the hassle of replenishing, exchanging, and organizing tasks, enabling smoother daily operations.
2.
Comfortable Design: 'Creating Order in Spaces'
Products that seamlessly blend into workspaces or living areas while enhancing the user's well-being.
3.
Mental Well-being: 'Nurturing Satisfaction'
Items that promote relaxation and rejuvenation during busy periods, fostering enjoyable conversations and uplifted spirits.
4.
Waste Reduction: 'Small Reductions Lead to Big Steps'
Products that limit waste through alternative packaging or reusable features, making sustainable choices approachable in everyday shopping.
5.
Resource Preservation: 'Thinking from the Material'
Focuses on items that leverage recycled or natural materials, aligning with resource-conscious designs.
6.
Social Responsibility: 'Choosing for Someone Else's Sake'
Highlights products that consider disaster preparedness, donations, and inclusivity, connecting consumer choices to broader social impacts.
ASUKUL is committed to advancing ethical e-commerce, continuously working on product development that addresses challenges faced by both customers and society as a whole.
Participating Companies (63 in Total, in Alphabetical Order)
- - Earth Chemical Co., Ltd.
- - Iris Foods Inc.
- - Asahi Soft Drinks Co., Ltd.
- - Ajinomoto AGF, Inc.
- - Ajinomoto Co., Inc.
- - Allied Coffee Roasters Co., Ltd.
- - Arata Co., Ltd.
- - Eocto Co., Ltd.
- - Ito En, Ltd.
- - Itochu Retail Link Co., Ltd.
- - Esthe Co., Ltd.
- - Oji Nepia Co., Ltd.
- - Oigawa Tea Estate
- - Otsuka Pharmaceutical Co., Ltd.
- - Kao Corporation
- - Kaga Industry Co., Ltd.
- - Kagome Co., Ltd.
- - Kataoka Bussan Co., Ltd.
- - Kami Trading Co., Ltd.
- - Calbee, Inc.
- - Kawataki Corporation
- - Kito Shintyoko Co., Ltd.
- - Gifu Plastic Industry Co., Ltd.
- - Kewpie Corporation
- - King Jim Co., Ltd.
- - Kincho (Kindo)
- - Corelex Shinei Co., Ltd.
- - Coca-Cola Bottlers Japan Inc.
- - Kokubu Group Corporation
- - Saraya Co., Ltd.
- - Sunkus Co., Ltd.
- - Suntory Foods Limited
- - San-Nap Co., Ltd.
- - 3M Japan Limited
- - Shimojima Co., Ltd.
- - Suzette Co., Ltd.
- - Daio Paper Corporation
- - Tenma Corporation
- - Toshiba Consumer Marketing Corporation
- - Toyo Aluminum Eco Products Co., Ltd.
- - Nihon Shurui Hanbai Co., Ltd.
- - Nippon Paper Crecia Co., Ltd.
- - Nippon Paper Group, Inc.
- - Nestlé Japan Ltd.
- - Panasonic Marketing Japan Co., Ltd.
- - Procter & Gamble Japan LLC
- - Pigeon Tahiira Co., Ltd.
- - Fuji Seal International Inc.
- - Brother Industries (Japan) Ltd.
- - Plus Stationery Company
- - Mouse Computer Co., Ltd.
- - Marukome Co., Ltd.
- - Meiji Co., Ltd.
- - Morinaga & Co., Ltd.
- - Yamazen
- - Yamatane Co., Ltd.
- - Yamasu Co., Ltd.
- - Yahata Co., Ltd.
- - Unilever Japan Customer Marketing
- - Lion Corporation
- - Ris Co., Ltd.
- - Reckitt Benckiser Group
About ASUKUL Inc.
ASUKUL operates the business-to-business e-commerce platform 'ASKUL' and the consumer-oriented 'LOHACO,' delivering up to 14.81 million items from logistics centers across 10 locations nationwide. They provide a wide range of products from stationery and office supplies to specialized items for manufacturing and construction, medical materials, and daily necessities.
For more information on ASUKUL, please visit:
ASUKUL Corporate.
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*Please note that the information provided in this release is current as of the announcement date and may change without prior notice.