#Japan #Tokyo #AI Analyst #Marketing DX #WACUL

WACUL Takes the Stage at the Upcoming Conference on Enhancing Conversion Rates

WACUL, a leading marketing DX support firm headquartered in Chiyoda, Tokyo, will be participating in an essential conference titled "Unlocking the Secrets to Sustaining Conversions: 8 Winning Strategies for LTV-Centric Ad Design." This event is scheduled for August 20th and aims to address a prevalent concern that many businesses are encountering: despite achieving satisfactory conversion rates, their revenues remain stagnant.

Understanding the Conference’s Focus

The conference aims to help attendees reevaluate their advertising strategies by highlighting eight critical insights derived from the expertise of eight different companies. Each insight will center on how to connect advertising outcomes to future successes, particularly through the lens of Lifetime Value (LTV).

During this seminar, WACUL will guide participants on refining their marketing strategies to mitigate issues that hinder revenue growth post-conversion, such as user disengagement and inadequate retention of high-LTV customers.

Who Should Attend?

If you are facing any of the following challenges, this seminar is tailored for you:

• - Despite acceptable Cost Per Acquisition (CPA) metrics, your revenue growth is stagnant.
• - Users are not taking further actions after initial conversions or are failing to engage long-term.
• - You are missing out on acquiring customers with high LTV potential.

What Will Participants Gain?

Attendees can expect to leave with concrete strategies for enhancing LTV through ad design. Key takeaways will include:

• - Specific tips for improving advertising frameworks and user targeting.
• - Insights on preventing user drop-offs post-conversion.
• - A solid understanding of common patterns in successful advertising efforts that lead to sustained outcomes.

Session Details

• - Date & Time: August 20, 2023 (Wednesday) from 11:00 AM to 2:00 PM
• - WACUL’s Session Timing: 11:45 AM to 12:25 PM
• - Presenter: Yoshinari Ichinose, Head of the Advertising Group at WACUL

Presenter’s Profile

Yoshinari Ichinose, born in 1982, has a wealth of experience in digital advertising, having spent over a decade as an account executive at a dedicated digital ad agency before transitioning into advertising operations. Since joining WACUL in 2022, he has focused on improving clients' advertising results and currently leads the AI Analyst AD service, which leverages artificial intelligence for improved marketing effectiveness.

WACUL's Unique Strengths

WACUL prides itself on its ability to provide end-to-end support from strategic planning to execution based on data and extensive knowledge. Our proprietary "AI Analyst" has been implemented across 40,000 sites, securing over 12,000 successful initiatives and measuring results effectively. With this wealth of data, we can identify optimal strategies for our clients tailored to their specific needs, ensuring a streamlined marketing DX experience.

If you're facing challenges in your web marketing endeavors or seeking to enhance your website's effectiveness, we encourage you to reach out to us for a consultation. Contact WACUL here.

About WACUL

WACUL is a marketing DX company specializing in enabling businesses to realize their digital transformation through big data and accumulated knowledge. Established in 2010, we have progressively broadened our services to include cutting-edge data analytics utilizing AI and comprehensive consulting. Our flagship product, the AI Analyst series, has been beneficial for many organizations by merging technology with practical insights for maximizing sales efficiently.

Key Services Offered

• - AI Analyst: A tool designed for automating the PDCA cycle in digital marketing through automatic data analysis and improvement proposals.
• - AI Analyst SEO: A one-stop SEO service catering to all aspects from content creation to internal and external optimizations.
• - AI Analyst AD: An advertising operation service that optimally selects media for CV acquisition based on AI expert recommendations.
• - Marketer Agent: A service connecting enterprises with freelance digital marketing experts to build effective teams and achieve results.

For businesses or marketers interested in optimizing their digital strategies, discover more about our services at WACUL's official site.