#Japan #Tokyo #Mobimaru #Synchro Food #Kitchen Car

Launching a Kitchen Car Business Made Easy

Synchro Food Co., Ltd., headquartered in Shibuya, Tokyo, is making waves in the small business community by unveiling a comprehensive kitchen car production and support service. As the operator of the 'Restaurant.com' and 'Mobimaru' platforms, Synchro Food is committed to helping aspiring entrepreneurs begin their mobile food ventures with less hassle and more confidence.

A Support Platform for Small Business Owners

Since launching in 2003, Restaurant.com has been a beacon for those looking to start and manage food establishments. With an expanding focus, Synchro Food introduced the Mobimaru platform in 2020, specifically aimed at assisting kitchen car businesses. This move was motivated by the recognition of significant challenges faced by aspiring kitchen car owners, such as choosing suitable vehicles, navigating legal requirements, and identifying prime locations for their operations.

To address these pain points, Synchro Food has established a one-stop system that spans from vehicle production to startup assistance and ongoing operational support.

Tailored Kitchen Car Solutions

One of the standout offerings from Synchro Food is their 'Light Wide Customized Vehicles.' By leveraging the compact nature of light vehicles—often the initial preference for new business owners to minimize upfront costs—Synchro has developed a vehicle that maximizes the use of available space. While the compact vehicles tend to limit the inclusion of necessary kitchen equipment like water tanks, refrigerators, and cooking appliances—which are essential for satisfying health department regulations—Synchro's innovation offers an expanded cooking space.

This customized model provides a slide-out cooking area approximately 450 mm wide and 1600 mm long, significantly increasing the operational area for food preparation and menu options. Additionally, the company offers both new and refurbished parts for their kitchen cars, allowing for cost-effective customization based on client preferences.

Financial Accessibility

Accessing financing is another hurdle that Synchro Food is committed to overcoming. Traditional auto loans may not be available for kitchen car purchases, which complicates the startup process for new entrepreneurs. In response, Synchro Food has partnered with Orico to provide specialized auto loans tailored for kitchen car acquisitions, as well as leasing options. This financial flexibility allows small businesses to start their ventures without being overly burdened by upfront costs. The options include installment plans extending up to 96 months, accommodating their clients’ financial capabilities.

Empowering Entrepreneurs through Education

Beyond financial assistance, Synchro Food hosts regular workshops and seminars to educate potential kitchen car owners. These events cover crucial topics such as market trends, legal constraints, business strategies, and operational planning. Participants also get hands-on experience by touring actual kitchen car setups, which helps eliminate worries and prepares them effectively.

As part of this initiative, Synchro Food collaborates with Mobimaru to provide continued support after the business launch. This includes services such as matching entrepreneurs with prime selling locations, offering ongoing marketing support, and even assistance with hiring temporary workers during peak times.

Future Directions

Looking ahead, Synchro Food plans to continue refining their services to make starting and sustaining a kitchen car business easier for small entrepreneurs. Utilizing data from kitchen car operators registered with Mobimaru, the company aims to analyze trends and successful business models to further enhance their operational support and guidance.

About Mobimaru

Mobimaru is a leading mobile sales platform that uses technology to simplify and optimize the street food business. By collaborating with local governments, businesses, schools, and event planners, Mobimaru helps cultivate a culture where the 'store comes to you,' benefiting both vendors and customers while fostering community engagement.

About Synchro Food

Synchro Food’s mission is to spread joy through diverse food experiences, both throughout Japan and globally. Their innovative approach aims to provide essential resources for launching and managing food businesses efficiently, thereby contributing to the overall development of the restaurant industry and the happiness of its people.

For more information, visit: Synchro Food Website.