#USA #Houston #San Antonio #Pokeworks

Pokeworks' Expanding Presence in Texas

Pokeworks, the fastest-growing fast-casual poke brand globally, has kicked off its second quarter with remarkable momentum, showing an impressive same-store sales (SSS) growth of 11% in March. This number starkly contrasts with the average growth of just 0.4% for the fast casual segment, as noted in a recent Jefferies report. This noteworthy performance has sparked increased interest among multi-unit operators, leading to the brand securing a significant 10-unit franchise agreement in San Antonio and completely selling out its available territories in Houston.

New Developments in San Antonio

The franchise deal established in San Antonio will see Agustin Guzman, a long-time entrepreneur and former Olympic swimmer, developing ten locations over the next two years. Guzman is not new to the Pokeworks family; he already operates the McAllen franchise and is on track to launch another outlet in Mission, TX. His journey from Mexico to the United States at just 15 years old was driven by his athletic aspirations, which he has now translated into a successful business venture with Pokeworks. Guzman believes in the brand’s potential for growth and sustainability, stating, "I've experienced success across varying industries, but what sets Pokeworks apart is their momentum." He appreciates the brand’s continuous improvement and alignment with his business values, leading him to confidently expand into the San Antonio market.

Houston Market Sale Success

In conjunction with the San Antonio developments, Pokeworks has successfully sold out all available franchise territories in Houston. This city has emerged as a robust market for the brand, allowing existing franchisees to expand their portfolios further and invest even more into the brand. After being recognized as the Best State for Business by Chief Executive Magazine for the 20th consecutive year in 2024, Texas continues to play a crucial role in Pokeworks’ overarching growth strategy. Peter Yang, the Co-Founder and Chief Development Officer of Pokeworks, expressed pride in this achievement, saying, "Selling out its largest city while locking in a major development deal in San Antonio is an incredible accomplishment."

Continuing Expansion and Recognition

The recent contracts in Texas highlight Pokeworks' commitment to supporting their franchise network to grow within the brand. With hopes of replicating their expansion success across other key markets in Texas and nationwide, the brand remains focused on driving franchise success. In a testament to their robust upward trajectory, Pokeworks has earned a spot on Fast Casual's Top 100 Movers and Shakers list for the sixth year running, underscoring its status as one of the fastest-growing and most innovative brands in the fast-casual sector.

Founded in 2015 by a group of friends who fell in love with Hawaiian poke, Pokeworks aims to bring the flavors of Hawaiian cuisine to mainland customers. The brand promotes customizable, healthy poke bowls, burritos, and salads, adhering to dietary preferences, including vegan and gluten-free options. Its unique Poke Your Way® model offers customers numerous ways to customize their meals, including a range of proprietary sauces praised for their taste and quality.

Conclusion

As Pokeworks moves forward with exciting developments, they remain dedicated to sustaining a healthy lifestyle through fresh ingredients sourced from sustainable producers. With plans for further expansion and recognition of their contribution to the fast-casual category, Pokeworks continues to set trends in the restaurant industry. For more insights on franchise opportunities, interested individuals are encouraged to visit their official franchise website.

For additional information about Pokeworks and their continued growth journey, as well as insights into franchise opportunities, please visit pokeworksfranchise.com.