#USA #Amsterdam #Choice Hotels #Property Management #Mews

Choice Hotels International Introduces Mews

In a significant development for the hospitality industry, Choice Hotels International has announced the introduction of Mews as its latest cloud-based Property Management System (PMS) for international franchisees. The move is part of a comprehensive strategy aimed at digital transformation within the hotel sector, enabling an array of operational efficiencies and enhanced guest experiences.

Mews, originally from Amsterdam, is tailored to integrate seamlessly with existing Choice Hotels systems, allowing for real-time updates, robust workflows, and a unified platform that caters to large hotel brands. This latest deployment in the cloud is expected to enhance connectivity, streamline operations, and boost guest loyalty for the expanding portfolio of Choice Hotels from around the globe.

The Power of Real-Time Connectivity

The integration of Mews with choiceEDGE, Choice Hotels' cloud-based reservation system, offers franchisees extensive access to real-time data regarding room availability and pricing across multiple booking channels. This is a game changer for hotel operators who can now engage more effectively with guests while managing their properties more strategically.

Franchisees can anticipate:

• - Total Data Visibility: Real-time access to operational data from every hotel, empowering them to make informed decisions.
• - Operational Efficiency: Intelligent automation tools designed to minimize manual tasks at the front desk, housekeeping, and payment processes, ultimately enhancing staff productivity.
• - Scalability: A flexible infrastructure that adapts to the diverse range of brands within the Choice Hotels family, ensuring service consistency.
• - Enhanced Guest Experience: Tailored and hassle-free stays powered by real-time data insights.

Statements from Industry Leaders

Brian Kirkland, Chief Information Officer at Choice Hotels, underscored the importance of this partnership, stating, "As the hospitality industry continues to evolve, expanding our international connectivity and platform choices is critical for our franchisees. This agreement with Mews provides a valuable cloud platform option tailored to the specific needs of hotel owners outside the U.S."

Matt Welle, CEO of Mews, echoed this sentiment, expressing excitement about the collaboration: "We are thrilled to assist Choice Hotels in setting a new standard for modern, connected hospitality. This partnership signifies another key milestone in Mews' journey towards enhancing its influence in the business hospitality sector."

A Legacy of Innovation

Choice Hotels has been at the forefront of implementing groundbreaking technologies in the hospitality space, continuously evolving since its inception. Key milestones in its technological journey include:

• - Launching the first real-time hotel information website in 1995.
• - Introducing choiceADVANTAGE, the first cloud-based PMS in 2003.
• - Creating the first iOS hotel application in 2009.
• - Being the inaugural hotel chain to offer instant booking on TripAdvisor in 2014.
• - Transitioning to a fully cloud-based infrastructure on AWS in 2021.

These innovations have not only set benchmarks in the industry but have also demonstrated Choice Hotels’ commitment to delivering exceptional experiences to its guests and empowering its franchisees.

Looking Ahead

As Mews joins the suite of technologies at Choice Hotels, it marks a vital step towards achieving operational excellence and guest satisfaction. The partnership signifies a commitment to not just meet but exceed the demands of today's travelers and hotel operators alike. As the industry gears towards more digital solutions, this collaboration heralds a promising future for both Choice Hotels and Mews in the global hospitality sector.

For more information on Choice Hotels and its technologies, visit Choice Hotels.