#Japan #Tokyo #Customer Satisfaction #Kinto #Car Subscription

KINTO Achieves Top Ranking in Customer Satisfaction for Car Leasing

In an impressive milestone, KINTO, a leading provider of car subscription services, has secured the top spot in the 2025 GMO Customer Satisfaction Ranking within the category of car leasing. The award was presented by GMO Research & AI, a company renowned for its extensive market surveys and reliable data analysis.

Recognizing Quality Service

The GMO Customer Satisfaction Ranking has become a trusted metric over the years, harnessing a robust database of survey respondents and employing various research methodologies to create its distinctive rankings. KINTO's achievement is a testament to its commitment to customer satisfaction and quality service in an increasingly competitive market.

Key Highlights of KINTO's Service

Customers have highlighted several factors that contributed to KINTO’s recognition:

1. All-Inclusive Pricing Model
One of the most appreciated aspects of KINTO's service is its transparent, all-inclusive pricing. This monthly subscription covers not just vehicle costs but also registration fees, auto taxes, maintenance expenses, and even optional insurance premiums. This holistic approach alleviates concerns about unexpected expenses, making budgeting much simpler for customers.

2. Robust Support System
Users have praised KINTO's comprehensive support system, which includes assistance with vehicle maintenance, as well as peace of mind that comes from being backed by a reliable brand, namely Toyota. This assurance enhances customer trust and satisfaction post-contract.

3. Effortless Car Life Experience
KINTO’s easy online contract process allows customers to manage everything from their homes, negating the need for tedious vehicle inspections or insurance arrangements. With a diverse range of new vehicles available, KINTO’s clients can seamlessly begin their automotive journeys with minimal hassle.

Survey Insights

The survey that led to these insights was conducted between September 24 and October 27, 2025, involving responses from 1,539 individuals aged 18 to 84 nationwide. These participants had to meet specific criteria, including having entered into a personal car leasing agreement within the last five years and continued to use it for a minimum of three months. The analysis covered 23 different companies and services within the market, underscoring the competitive landscape of car leasing options available in Japan.

More on KINTO

KINTO's subscription service encompasses additional benefits and features that have resonated well with the target audience. They offer a variety of Toyota, Lexus, and SUBARU models, alongside options for quality used vehicles. The ease of applying for and contracting the service online fosters a user-friendly initiation into the world of car leasing.

Furthermore, they recently launched KINTO Unlimited, which began with the Prius in January 2023. This service offers an evolved experience post-delivery of vehicles, all while maintaining an attractive monthly rate.

Explore KINTO's Offerings

• - Mobility Market by KINTO: Discover various services related to travel, designed around joy, safety, and comfort, with special privileges for subscribers. Explore here
• - Vintage Club by KINTO: Connect with other classic car enthusiasts and enjoy a community surrounding vintage vehicles. More details here
• - MOTORSPORT by KINTO: Engage in thrilling motorsport experiences with options for sports car subscriptions, rentals, and exciting driving events. Check it out here
• - TOYOTA UPGRADE FACTORY / LEXUS UPGRADE FACTORY: Upgrade your vehicle with authentic accessories installed by official dealers, available to KINTO subscribers as well. Learn more here

For more information, visit KINTO’s official website: KINTO Official Page and explore their social platforms for updates.

Company Overview

Company Name: KINTO Corporation
Founded: January 2019
CEO: Shinya Kodera
Website: KINTO Corporation

This achievement not only bolsters KINTO's position in the market but also reflects the growing demand for hassle-free car ownership models, paving the way for a new era in automotive services.