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Huey Magoo's: Celebrating a Record Year and Looking Ahead to 2026

Huey Magoo's, the renowned fast casual chicken tenders brand recognized for its commitment to quality, is gearing up for a remarkable 2026 after a record-breaking year in 2025. Known for serving "The Filet Mignon of Chicken®," the brand has successfully expanded its operations, enhancing its menu and loyalty offerings, and is excitedly preparing to open its 100th restaurant.

A Year of Exponential Growth

In 2025, Huey Magoo's achieved significant milestones, demonstrating exceptional growth in various facets of its operation. The brand not only introduced innovative menu items that quickly became favorites among customers but also saw overwhelming adoption of its loyalty program—Magoo’s Rewards. This program has dramatically expanded the brand's customer engagement, with a staggering 60% of orders now placed through the mobile app.

Huey Magoo's new menu item, Grilled Tender Bites, launched in October, showcases the brand’s dedication to quality. Sourced from the tenderloin—the best 3% of chicken—these snackable bites cater to today’s fast-paced lifestyles while maintaining the signature juicy taste that Huey Magoo's is known for. This exciting introduction has been coupled with seasonal flavor expansions in their handmade lemonade offerings, making each visit an adventure for the taste buds.

Developing the Brand

The company also focused on franchise development throughout 2025. By introducing a compact 1,500-square-foot prototype, Huey Magoo's aims to enhance operational efficiency and lower startup costs for potential franchisees—all while ensuring a consistently excellent dining experience. This strategic move opens the door to prime locations in bustling retail centers, further solidifying the brand's presence across the United States.

Additionally, in a heartwarming display of community engagement, Huey Magoo's partnered with Toys for Tots to serve as toy drop-off locations, reiterating the brand’s commitment to social responsibility during the holiday season.

Looking Towards 2026

As 2026 approaches, Huey Magoo's is on track to open its milestone 100th restaurant, symbolizing not just a numerical achievement but a testament to the brand's unwavering growth and franchise success. Excitingly, this year also marks the expansion into new states, including Texas and Utah, with plans for multiple new locations in established markets where Huey Magoo's already excels.

Andy Howard, the president and CEO of Huey Magoo's, expressed his enthusiasm regarding the year’s achievements, highlighting the brand's ongoing evolution: "This has been an incredible year for Huey Magoo's. We brought exciting new menu additions to life, expanded into key markets, and saw remarkable engagement from our guests. Our franchise partners are the heartbeat of this brand, and our team works tirelessly to support their success."

Conclusion

With a strong foundation built on quality, innovation, and community engagement, Huey Magoo's is not just celebrating its past successes—it is poised for an exhilarating future. The journey continues, promising more delicious experiences for lovers of premium chicken tenders as they anticipate the joy of the brand’s 100th store opening in 2026. For fans and newcomers alike, the future looks incredibly bright at Huey Magoo's.

For more information, visit HueyMagoos.com.
Source: Huey Magoo's