KAI's New Puffs
2025-09-26 06:48:50

KAI to Launch Innovative New Shapes in Easy-to-Clean Puff Series

KAI's Innovative Puffs: A New Era in Makeup Application



KAI Japan, a global leader in the cutting tool industry, is set to excite beauty enthusiasts with their latest offerings: two new designs in their popular "Easy-to-Clean Puff" series. The new shapes, specifically designed for cushion foundations - the Cushion Foundation Puff and the 3D Drop Shape, will be available starting September 29, 2025. These innovative items promise to make makeup application cleaner and more enjoyable.

Since the launch of the Easy-to-Clean Puff in 2017, the series has received rave reviews for its practicality and performance. The puffs are designed for easy cleaning, ensuring that makeup lovers can maintain hygiene and prolong the life of their beauty tools. Traditionally, puffs can accumulate oils and residues from foundations, creating unsightly and unhealthy conditions for makeup application. However, KAI's puffs are crafted to be easily washable while remaining soft and gentle on the skin, resembling the lightness of a soufflé.

Features of the New Cushions


The Cushion Foundation Puff is compactly designed to fit into any cushion foundation case easily. Its chestnut shape allows for versatile application, making it ideal for covering larger areas like the cheeks while also being nimble enough for detail work along the nose or under the eyes. This dual functionality is perfect for students or professionals with busy schedules looking to simplify their beauty routine.

On the other hand, the 3D Drop Shape stands out with its advanced material, which contains a special polymer with surfactant properties. This design improves the water- and oil-binding ability, allowing for easy mixing of foundation and skin oils, while ensuring thorough cleansing with just a simple rub. With a unique design optimized for both tapping and buffing actions, this puff enhances foundation adhesion, reduces smudging, and beautifully covers pores, addressing concerns like redness around the nose or dark circles under the eyes.

The precision tip of the 3D Drop Shape is excellent for detail work, while the arch-shaped area can be used for covering the entire face. This versatile puff transitions effortlessly between liquid and powder products, making it a must-have tool for completing both base makeup and precise highlighting or contouring.

Pricing and Availability


  • - Cushion Foundation Puff: Available in 1-piece for ¥462 (tax included) and 2-piece for ¥858 (tax included).
  • - 3D Drop Shape Puff: Priced at ¥605 (tax included).

KAI Corporation has established a legacy since its inception in 1908 in Gifu’s Sekigahara, an area renowned for cutting tools. It offers over 10,000 products ranging from grooming tools and beauty equipment to kitchen knives and medical blades, focusing on creating items that enhance everyday living. KAI oversees everything from product planning and development to production, logistics, and sales, which contributes to its reputation as a trusted brand in numerous categories.

For more information or inquiries, customers can reach out to KAI’s customer service at their headquarters located in Chiyoda, Tokyo, or visit their official website at KAI Corporation.

KAI continues to push boundaries in tool functionality and design, making sure that every beauty enthusiast can enjoy the perfect application experience and maintain impeccable hygiene in their beauty regimen. Don't miss your chance to experience these innovative new puffs, which promise to elevate your makeup game to the next level.


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Topics Consumer Products & Retail)

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