#Japan #Tokyo #AI Strategies #Ignition Point #Collaborative Marketing

Overcoming Division with Collaborative Marketing Strategies

On September 30, 2025, a seminar titled "Transforming Marketing Strategies for a Unified Approach in the AI Era" will be held by Yusuke Saiki of Ignition Point, a company renowned for its innovative consulting practices. This event aims to address the challenges posed by fragmented marketing landscapes in today's complex business environment.

Seminar Overview

As marketing continues to grow more complex, the disconnection of information, experiences, and perspectives across organizations and customer touchpoints has become a major barrier to business growth. Understanding how to overcome this fragmentation is crucial, especially during what is being referred to as the “era of division.” The key lies in merging the analytical strength of AI with the creativity and empathy of humans—a concept known as collaborative marketing.

In this seminar, participants will engage in discussions about practical instances of collaborative marketing that Ignition Point has successfully implemented. The session promises a rich exploration of strategic approaches and effective actions geared towards fostering a more cohesive marketing strategy.

Key Topics of Discussion

1. Irreversible Changes Brought by AI:
We'll explore the profound impacts of AI on the business environment and how it highlights new marketing challenges that demand our attention.

2. Understanding the Growth Bottleneck:
Delve into the reasons why business growth is often stunted in the digital age, specifically focusing on challenges faced in fragmented marketing strategies.

3. The Core of Collaborative Marketing Strategy:
Discover what collaborative marketing strategies entail and how they can be the tools we need to bridge divides.

4. Real-World Examples from Ignition Point:
Yusuke Saiki will share specific case studies demonstrating the implementation and effectiveness of collaborative marketing strategies.

5. Three Steps to Start Today:
Participants will receive actionable steps to initiate their own collaborative marketing strategies, beginning immediately after the seminar.

6. Q&A Session / Networking:
At the end of the seminar, time will be allocated for participant questions and networking opportunities.

Seminar Logistics

• - Date: September 30, 2025 (Tuesday)
• - Time: 10:00 AM - 12:00 PM
• - Location: SSK Seminar Room, 4th Floor, Zaimax Nishi-Shimbashi Building, 2-6-2 Nishishinbashi, Minato City, Tokyo, Japan.
• - Participation Options:

- On-site attendance
- Live streaming (Zoom Webinar)
- Archive access for two weeks, available for viewing at your convenience

About the Organizer

Shin Shakai System Research Institute (SSK) was established on December 6, 1996, and has organized around 500 business seminars annually for over 28 years. The goal of SSK seminars is to provide speedy access to high-level strategic, marketing, and technology information that supports the creation of business opportunities in a diversifying business environment.

In addition to seminars, SSK offers a variety of business services including seminar planning and management, lecturer dispatch, B2B advertising, commissioned research, market research reports, and on-demand seminar sales designed to aid our clients in achieving success and growth. SSK remains a reliable partner, continuously providing cutting-edge information to facilitate effective strategic planning.

For more information or inquiries regarding the seminar, please contact:

• - Email: [email protected]
• - Phone: 03-5532-8850
• - Fax: 03-5532-8851
• - Website: SSK Official Site

This seminar is a part of ongoing efforts to enhance collaboration across sectors facilitated by the dual capabilities of AI and human empathy, positioning participants to thrive in the era of division.