#United States #St. Petersburg #AI Technology #3D Cloud #Common Sense Machines

Revolutionizing 3D Product Creation

In a groundbreaking partnership, 3D Cloud and Common Sense Machines (CSM) are set to transform the landscape of 3D product visualization. The collaboration aims to streamline the creation of large-scale 3D catalogs, specifically for furniture and home improvement retailers, by leveraging the power of artificial intelligence (AI).

Accelerating 3D Asset Creation

The goal of this partnership is to significantly reduce the time required to create accurate 3D representations of real-world products by at least 50%. 3D Cloud, a leader in 3D digital asset management, combines its comprehensive platform with CSM's advanced AI technology to meet the rising demand for quick and detailed 3D catalog generation. Beck Besecker, CEO and Co-Founder of 3D Cloud, emphasized the need for faster solutions as interaction rates on product configurators soar to 50%, boosting shopping cart conversions by 2 to 3 times on products enhanced with WebAR.

The Need for Accuracy

Creating 3D models for real products poses distinct challenges compared to generating generic 3D assets. The representations must accurately depict dimensions, materials, and intricate details, necessitating a specialized AI model trained on extensive real product data. This partnership is designed to eliminate bottlenecks traditionally faced by retailers in adopting 3D technology, ultimately allowing them to align their catalogs with merchandising priorities.

Tejas Kulkarni, CEO of Common Sense Machines, noted, "This partnership merges the strengths of 3D commerce with AI innovation. Combining our AI breakthroughs with 3D Cloud's extensive database of product information will help retailers keep pace with the demand for high-quality immersive content."

Future Prospects

Both companies expect significant benefits from this collaboration within the next 12 to 18 months, including reduced content costs and more efficient production workflows. This partnership will prominently feature at the 3D Commerce Summit 2025, where Kulkarni will discuss how AI is reshaping 3D content creation in retail. He stated, "AI isn’t just improving workflows; it’s redefining the limits between imagination and reality. Retailers can now create experiences that seamlessly integrate physical and digital elements, facilitating better creative decisions. This illustrates the future direction of commerce."

About 3D Cloud

Founded in Miamisburg, Ohio, 3D Cloud offers a robust digital asset management platform specializing in 3D product visualization, configurators, and room planning. The platform enables retailers and brands to harness an extensive 3D product catalog, enhancing customer engagement across various applications, including virtual reality experiences and augmented reality tools. They boast an impressive client list, including major retailers like Macy's and La-Z-Boy, and maintain additional offices in St. Petersburg, Florida, and London, England.

About Common Sense Machines

Common Sense Machines, hailing from Cambridge, MA, is dedicated to advancing AI technologies that translate visual information into 3D simulations. Their expertise lies in crafting 3D models for photorealistic product imaging, offering cost-efficient solutions compared to traditional photography. As leaders in the realm of AI-driven asset creation, CSM is at the forefront of revolutionizing how products are visualized for both consumers and businesses.

In conclusion, the alliance between 3D Cloud and Common Sense Machines is a promising development in the world of 3D commerce, indicating a brighter, more efficient future for retailers and manufacturers alike.