#China #Shanghai #Blokees #Minions #Mokoo

Blokees Launches Minions-N-Disguise Series for 2025 Banana Day

On June 1, 2025, the Minions Banana Day was officially celebrated in Shanghai and Beijing, marking the beginning of a remarkable five-month tour across six major Chinese cities. At the forefront of this event was Blokees, a prominent Chinese toy brand specializing in building block figurines. During the flagship event in Shanghai, Blokees made a major announcement, unveiling its newest series, Minions-N-Disguise, while also offering them for purchase for the first time worldwide.

The Minions-N-Disguise series features six iconic Minions characters: King Bob, Soldier Stuart, Golfer Tim, Knight Dave, Handmaiden Phil, and Caveman Kevin. Each character has been crafted to reflect their unique physical traits and classic looks with meticulous detail. Notably, every figurine comes with removable costumes, interchangeable accessories, and boasts a versatile design with 11 articulated joints. These features allow for engaging and realistic interactions that fans are sure to enjoy. Surprise elements also include a cleverly concealed skeleton, represented by an unexpected Easter egg, adding a fun twist for die-hard Minions fans.

Blokees is dedicated to user-driven innovation, promoting their BFC (Blokees Figures Creator) culture, which encourages fans to become creators within the BFC ecosystem. The Banana Day exhibition featured a special area highlighting BFC creations, showcasing the ingenuity and creativity of fans and attendees.

The Blokees stand became a hotspot for Minions enthusiasts, drawing significant attention and leading to numerous group photo opportunities. Participants engaged in the inventive processes of creation and transformation, filling the atmosphere with excitement, laughter, and a heartwarming spirit of community. One enthusiastic fan expressed, “These Minions building blocks have such a detailed and lifelike design, and the customizable outfits offer amazing versatility. The integration of a skeleton structure is an ingenious and surprising feature, greatly enhancing the product's appeal.”

The Minions Banana Day festivities are set to continue until October 26, with stops planned in Shanghai, Beijing, Chengdu, Wuhan, Changsha, and Shenyang. Throughout this tour, Blokees will unveil additional Minions-themed products and host interactive activities for fans of all ages.

Leading the way with a portfolio of over 500 patents, Blokees remains at the forefront of innovation in the toy industry. Their strategic vision, embracing “All Ages, All Price Ranges, with Worldwide Reach,” is progressively putting Chinese building block figurines on the global stage.

The launch of the Minions-N-Disguise series not only highlights Blokees' commitment to creativity and innovation but also serves to strengthen its brand presence in the competitive toy market. As excitement builds among fans and collectors alike, this series is sure to become a must-have item for enthusiasts of the beloved Minions franchise.

For those eager to join in on the fun and discover more about the vibrant world of Blokees and its creative offerings, keep a close eye on their activities throughout the Banana Day celebrations and beyond.