Keypoint Intelligence to Acquire DataMaster Online, Enhancing European Market Reach
In a significant development for the print industry, Keypoint Intelligence has announced its intention to acquire DataMaster Online (DMO), a well-regarded benchmarking service and testing resource. This acquisition is set to broaden Keypoint Intelligence’s footprint in Europe while enhancing the support it provides to the dealer community. According to Anthony Sci, President and CEO of Keypoint Intelligence, DMO has established a strong reputation in France for delivering practical benchmarking and market insights. With this acquisition, Keypoint Intelligence aims to not only strengthen its presence but also revolutionize the way it interacts with dealers across the European region.
The strategic alignment with DMO brings with it a wealth of benefits, particularly for dealers in Europe. As Anthony Sci elaborated, "This acquisition strengthens our European presence and helps us deliver more to the dealer community there, including greater access to data and deeper local perspectives." This means that dealers will have improved tools at their disposal, ensuring they can make well-informed decisions based on solid data.
Paul-Jacques Moreau, the owner of DMO, expressed optimism about this new chapter, stating that joining Keypoint Intelligence will aid in expanding their reach and service offerings to subscribers and partners. By integrating into a globally recognized organization, DMO hopes to enhance its service capabilities and provide greater value to its customers.
Cyrus Nikou, Founder and Managing Partner at Atar Capital, noted that the acquisition would create a robust platform that combines DMO's trusted European services with Keypoint’s global scale. This integrated approach is expected to provide enhanced research, testing, and market insights for dealers across Europe. Moreover, with the backing of Atar Capital, Keypoint Intelligence is well-positioned to invest in further growth and expansion, ensuring long-term value for its stakeholders.
Despite the acquisition, both DMO and Keypoint Intelligence have assured customers of a seamless transition. DMO will continue to operate and serve its clientele without interruption. The emphasis will be on working collaboratively to broaden coverage and improve access to vital insights for manufacturers, dealers, and partners throughout Europe. However, financial details regarding the transaction remain undisclosed.
Keypoint Intelligence has been a cornerstone in the digital imaging industry for over six decades, providing independent testing, lab data, and comprehensive market research to support product and sales success. It’s recognized as the industry’s most trusted resource for unbiased information and analysis, thanks to years of dedicated analyst experience. This latest acquisition of DataMaster Online marks a critical step in an ongoing strategy to empower its clients with high-quality insights, fostering an ecosystem that nurtures transparency and informed decision-making in the print market.
In summary, Keypoint Intelligence's acquisition of DataMaster Online represents a pivotal moment in enhancing market intelligence for dealers in Europe. With its lingering commitment to providing top-tier resources, the future looks promising for both organizations as they embark on this journey together.
Strengthening European Presence
The strategic alignment with DMO brings with it a wealth of benefits, particularly for dealers in Europe. As Anthony Sci elaborated, "This acquisition strengthens our European presence and helps us deliver more to the dealer community there, including greater access to data and deeper local perspectives." This means that dealers will have improved tools at their disposal, ensuring they can make well-informed decisions based on solid data.
Paul-Jacques Moreau, the owner of DMO, expressed optimism about this new chapter, stating that joining Keypoint Intelligence will aid in expanding their reach and service offerings to subscribers and partners. By integrating into a globally recognized organization, DMO hopes to enhance its service capabilities and provide greater value to its customers.
Investments for Future Growth
Cyrus Nikou, Founder and Managing Partner at Atar Capital, noted that the acquisition would create a robust platform that combines DMO's trusted European services with Keypoint’s global scale. This integrated approach is expected to provide enhanced research, testing, and market insights for dealers across Europe. Moreover, with the backing of Atar Capital, Keypoint Intelligence is well-positioned to invest in further growth and expansion, ensuring long-term value for its stakeholders.
Continuity in Service
Despite the acquisition, both DMO and Keypoint Intelligence have assured customers of a seamless transition. DMO will continue to operate and serve its clientele without interruption. The emphasis will be on working collaboratively to broaden coverage and improve access to vital insights for manufacturers, dealers, and partners throughout Europe. However, financial details regarding the transaction remain undisclosed.
About Keypoint Intelligence
Keypoint Intelligence has been a cornerstone in the digital imaging industry for over six decades, providing independent testing, lab data, and comprehensive market research to support product and sales success. It’s recognized as the industry’s most trusted resource for unbiased information and analysis, thanks to years of dedicated analyst experience. This latest acquisition of DataMaster Online marks a critical step in an ongoing strategy to empower its clients with high-quality insights, fostering an ecosystem that nurtures transparency and informed decision-making in the print market.
In summary, Keypoint Intelligence's acquisition of DataMaster Online represents a pivotal moment in enhancing market intelligence for dealers in Europe. With its lingering commitment to providing top-tier resources, the future looks promising for both organizations as they embark on this journey together.
Topics Business Technology）
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