New Niji-Town Merchandise Set to Launch on October 28, 2025!

New Niji-Town 2-Chome Merchandise

Niji-Sanji, the well-loved VTuber group operated by ANYCOLOR Co., Ltd., is thrilled to announce the upcoming launch of its latest merchandise, the Niji-Town 2-Chome plush mascots. Starting October 28th, 2025 at 19:00 (JST), fans can purchase these delightful new items directly from the Niji-Sanji Official Store.

This new line features an amazing collection of five unique plush mascots that embody the charm and personality of the Niji-Sanji universe. Each plush measures approximately W85mm x H110mm x D50mm, not including ears and cheek fur, and is made from high-quality polyester and iron materials. Fans will be captivated by the cute designs and the opportunity to collect all five variants for just 2,000 yen (tax included) each.

Purchase Details

The plush mascots are set to go live for purchase on October 28th, 2025 at 19:00. Shipping is expected to begin in early November, although please note that delays may occur based on warehouse conditions. Furthermore, each customer can purchase up to five items per transaction.

Here are some essential details to keep in mind:

- Launch Date: October 28, 2025, at 19:00 (JST)
- Shipping Timeline: Expected after early November 2025
- Store Link: Niji-Sanji Official Store
- Image Disclaimer: Images shown are for illustrative purposes; actual products may vary.
- Order Fulfillment: If ordering multiple items, all products will be delivered once all items are ready.
- Restocking Info: There may be future restocks or price adjustments based on various circumstances, so stay tuned for updates.

Fans should also check out the music video for the theme song, “Nigi Nigi Niji-Town!”, which is currently available on the official Niji-Sanji YouTube channel, building excitement for this new merchandise.

What is Niji-Town?

Niji-Town is a whimsical animal mascot series inspired by the beloved personalities of Niji-Sanji streamers. It blends similarities with these virtual talents while adding a touch of uniqueness, and more residents are set to join the Niji-Town community in the future.

About the Niji-Sanji Project

The Niji-Sanji Project is a vibrant VTuber group that boasts a diverse range of influencers. Their mission encompasses accelerating next-gen entertainment through events, merchandise sales, engaging digital content, and music productions. With approximately 150 affiliated streamers, they excel in showcasing their unique charms across various platforms like YouTube.

For those interested in exploring more about Niji-Sanji, you can follow these links for further information:

About ANYCOLOR Co., Ltd.

Founded on May 2, 2017, ANYCOLOR Co., Ltd. is an entertainment startup dedicated to enhancing the everyday experiences of people worldwide through engaging entertainment. Their commitment to innovation positions them as a leader in the evolving entertainment economy. For further inquiries, visit their corporate site or reach out via their contact form.

Join the excitement, mark your calendars, and prepare to immerse yourself in the adorable world of Niji-Town!