LG SIGNATURE Elevates Home Appliances with Advanced AI Features at CES 2026

LG Electronics is making waves at CES 2026, showcasing the latest evolution of its premium LG SIGNATURE brand. Being held in Las Vegas from January 6-9, this year's event marks the 10th anniversary of the LG SIGNATURE line,
redefining the future of luxury home appliances with a fresh blend of powerful AI features, sophisticated design, and the brand's hallmark of quiet elegance.

The centerpiece of the display is the innovative LG SIGNATURE refrigerator, engineered to transform the kitchen experience. It integrates cutting-edge conversational AI technology, making it possible for users to interact through natural language. This appliance not only offers tailored recommendations based on user habits, but also ensures the optimal preservation of food through state-of-the-art cooling technologies. An impressive 6.8-inch LCD display further enhances usability and aesthetic appeal, supporting real-time adjustments to maintain freshness.

Among its standout features is the AI Fresh technology, which anticipates door openings by pre-cooling the interior. Users can also take advantage of the ThinQ Food function, which utilizes an internal camera to identify food items, suggest recipes, and even offer creative substitutions.

In addition, the LG SIGNATURE Oven Range takes cooking to a new level. Equipped with Gourmet AI, it recognizes over 85 different dishes, automatically selecting the most suitable cooking settings. Its AI Browning feature even monitors baking progress, sending notifications when the bread reaches the perfect level of doneness. The ThinQ app allows for real-time monitoring and easy sharing of culinary results on social media, combining connectivity with style.

The overall design theme of the latest SIGNATURE collection remains steadfast in its commitment to refined minimalism, characterized by sleek lines and luxurious gold accents that invoke a confident presence within any home. This approach, combined with LG's longstanding tradition of innovation, results in products that not only serve practical purposes but also enhance the overall aesthetic of living spaces.

To cater to diverse consumer preferences, LG unveils three distinct design collections—Seamless, Iconic, and Tailored—allowing customers to select products that align with their unique styles and requirements. By incorporating bold materials with thoughtful craftsmanship, LG aims to broaden its reach into premium markets and strengthen region-specific strategies, fostering growth on a global scale.

At CES 2026, LG also collaborates with the renowned Italian furniture brand Poliform to showcase how the SIGNATURE appliances seamlessly integrate into luxury interiors, creating harmonious and elevated living solutions. This partnership underscores LG's commitment to providing more than just appliances; it offers a lifestyle experience that resonates with the discerning homeowner.

“LG SIGNATURE melds design, performance, and user experience in a symphonic way, setting a new standard for luxury in home appliances,” stated Baek Seung-tae, President of LG Home Appliance Solution Company. He emphasized the brand's mission to lead the global premium market by offering users an elevated, expressive lifestyle that celebrates modern living.

Visitors to CES can explore the innovations of the new LG SIGNATURE lineup at LG’s booth from January 6-9 in the Las Vegas Convention Center (#15004). This is more than just a display of appliances; it’s an invitation to experience the future of home living redefined by AI and exquisite design.