Valuedesign at Kampang
2025-05-22 04:47:21

Valuedesign Enhances Dining Experience at Kampang Isan with Mobile CRM Solutions

Valuedesign Enhances Dining Experience at Kampang Isan



Valuedesign, a subsidiary of Peicroud Holdings, is advancing the dining scene in Bangkok with its innovative mobile CRM services and point system at an exciting new restaurant, Kampang Isan casual dining. This establishment offers authentic northeastern Thai cuisine, commonly known as Isaan food. With the addition of Valuedesign's services, Kampang Isan is set to transform the way customers interact and engage with their dining experience.

Overview of Valuedesign's Services



Headquartered in Tokyo, Valuedesign operates across various regions including Japan, India, and Thailand, providing tailored payment and loyalty solutions to over 120,000 retail and dining establishments. Their flagship product, the Value Card, allows merchants to issue their own electronic money, which not only supports customer retention but also boosts brand reach. By leveraging LINE mini-apps, Valuedesign integrates essential CRM functions into daily operations, thus facilitating effective customer attribute management and promotional strategies.

As of March 2025, Valuedesign’s service has expanded to approximately 760 stores in Thailand, showcasing its growing influence in the region.

Kampang Isan's Culinary Offerings



Kampang Isan casual dining is a vibrant restaurant located in the heart of Bangkok, dedicated to serving the authentic flavors of Isaan cuisine, known for its spicy and herb-rich dishes. The ambiance reflects a warm, café-like environment, making it a popular spot for locals and tourists alike, both day and night.

Starting from January 2025, Kampang Isan has implemented Valuedesign's mobile CRM services and point system aimed specifically at enhancing customer management and encouraging repeat visits. For every 1,000 baht spent, customers earn one point, which can be redeemed for tantalizing treats such as Iced Vanilla Lemon Tea or a Papaya Salad after accumulating five and ten points, respectively. Notably, there are no expiration dates on these points, thus maximizing customer satisfaction and loyalty.

Members Card Benefits


  • - Earn 1 point for every 1,000 baht spent
  • - Collect 5 points for a free Iced Vanilla Lemon Tea (limited to one per person)
  • - Earn 10 points for a free Papaya Salad (limited to one per person)
  • - Points do not expire

The Future of Dining Experience in Thailand



With the implementation of advanced CRM features, the dining landscape in Bangkok is set to change significantly. Valuedesign’s innovative approach not only enriches the customer experience at Kampang Isan but also offers valuable insights into consumer preferences and behaviors. This fosters an environment where businesses can adapt and cater specifically to their clientele, enhancing the overall dining experience.

In conclusion, Kampang Isan casual dining is not just a restaurant; it's a culinary journey into the heart of Thailand’s northeast, enhanced by modern technology that ensures every visit is rewarding for its patrons. As Kampang Isan continues to grow and innovate, it will undoubtedly lead the way for other dining establishments in Thailand looking to incorporate technology into their customer engagement strategies.

For more information, visit Kampang Isan's Facebook page or check Valuedesign's official site at Valuedesign Japan.


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Topics Consumer Products & Retail)

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