#United States #Toothpaste #Mouthwash #TheraBreath #Ewing, New Jersey

TheraBreath Expands into Toothpaste

TheraBreath™, a household name in the realm of oral care, has recently announced the launch of its long-anticipated toothpaste line. This decision comes as a response to the growing demand from a loyal customer base fueled by social media popularity, particularly on TikTok. With its innovative mouthwash recognized for combating bad breath effectively, TheraBreath is poised to deliver the same level of freshness in its new toothpaste offerings.

New Product Line-Up

The newly launched TheraBreath Toothpastes are formulated by dental professionals using high-quality ingredients, including stannous fluoride, which not only helps in maintaining oral hygiene but also fights the causes of bad breath. These toothpastes are tailored to be compatible with TheraBreath's widely popular mouth rinses, ensuring users can mix and match products for enhanced effectiveness.

The toothpaste line includes three unique varieties:

1. TheraBreath Healthy Gums Toothpaste: This variant focuses on plaque prevention linked with gingivitis. It provides freshness for up to 12 hours, featuring a delightful Clean Mint flavor derived from mild peppermint, aromatic spearmint, and a hint of green tea.

2. TheraBreath Deep Clean Toothpaste: Promising to eliminate 99.9% of germs responsible for bad breath, plaque, and gingivitis, this option packs a fresh mint flavor experience with peppermint, eucalyptus, and a touch of Italian lemon for an invigorating brushing session.

3. TheraBreath Whitening Toothpaste: This peroxide-free formula caters to those looking to brighten their smiles by helping to remove surface stains and polishing teeth. With regular use, it promises noticeable whitening effects in just one week and leaves a refreshing breath through its Dazzling Mint flavor that combines fresh mint with cooling menthol and a splash of coconut water.

Commitment to Quality

Anthony Cirigliano, Lead Product Development Engineer for TheraBreath, highlighted the brand's unwavering commitment to creating dentist-developed, science-backed oral care solutions. He explained that the new toothpaste line not only maintains the quality consumers expect but also enhances the sensory experience typically associated with oral care products. The goal is to create routines that instill confidence in users regarding their breath freshness.

With these new products, TheraBreath seeks to revolutionize the oral care routine for many, providing an integrated approach to maintaining oral hygiene. Customers can purchase these toothpastes online via Amazon, Target, and the official TheraBreath website, with plans to expand availability to Walmart soon. Each toothpaste is sold in convenient twin-packs priced at just $13.99, making them accessible for everyday use.

About TheraBreath

Founded by Dr. Harold Katz over three decades ago, TheraBreath started its journey to fight bad breath at its source, leading to its current status as a fast-growing brand in the U.S. Following its acquisition by Church & Dwight Co., Inc. in 2021, TheraBreath joins a reputable family of oral care products, which include Waterpik® water flossers and ARM & HAMMER™ toothpaste. With a wide-ranging product line addressing issues from gum health to teeth whitening, TheraBreath continues to innovate and meet customer needs in the ever-evolving market.

To stay informed about TheraBreath's latest offerings and promotions, consumers can visit their official website or follow the brand on social media platforms like TikTok and Instagram. With these exciting developments, TheraBreath is set to redefine oral care routines for individuals seeking effective solutions that do not compromise on quality or experience.