R Baker 'DAN' Series
2025-10-29 05:33:48

R Baker Launches New 'DAN' Series of Artisan Breads in October 2025

R Baker Introduces the Exciting 'DAN' Bread Series



R Baker, a bakery café brand operated by the Eat and Group and located in Shinagawa, Tokyo, is set to launch the intriguing 'DAN' bread series across its 45 stores nationwide in October 2025. The new series promises to deliver not only taste but also visual appeal with vibrant and artistic cross-sections filled with delectable ingredients.

R Baker has long been dedicated to crafting bread that is both delicious for the heart and body. The bakery places a strong emphasis on using high-quality domestic rice flour as the primary ingredient, which contributes to the chewy and moist texture that sets their bread apart. Their flagship item, the 'Stretchy Croissant', epitomizes this ethos, featuring a crispy exterior akin to a croissant that reveals a stretchy, mochi-like center. This unique combination has gained immense popularity, amassing over 5 million views on social media and selling around 5,000 pieces daily.

The not-to-be-missed 'DAN' series boasts stunning cross-sections and rich, wholesome fillings. Each bread is meticulously crafted using two different dough types to achieve visually appealing cut surfaces when sliced. While ingredients such as chocolate, cranberries, walnuts, and raisins are familiar in the bakery scene, the focus on their artistic presentation sets this series apart. The term “moe-dan,” which acknowledges the trendy, eye-catching sandwich cut styles, perfectly aligns with the emerging trend of bread featuring captivating cross-sections, hinting at a new era of bread culture.

Product Information


  • - Product Name: DAN
  • - Price: 450 JPY (tax included) each
  • - Varieties: Six unique flavors
- Chocolate Banana (Chocolate Dough × Pumpkin Dough)
- Walnut Raisin (Chocolate Dough × Matcha Dough)
- Chestnut and Warbling (Purple Yam Dough × Pumpkin Dough)
- Narutomachi Sweet Potato and Fig (Purple Yam Dough × Matcha Dough)
- Black Soybean and Narutomachi Sweet Potato (Matcha Dough × Pumpkin Dough)
- Chocolate and Cranberries (Chocolate Dough × Purple Yam Dough)

The 'DAN' series will be available at R Baker locations as well as Coccinelle and THE GROUNDS BAKER, rolling out in phases. However, it's important to note that not all locations will stock the new series.

About R Baker


R Baker's philosophy revolves around crafting bread that supports health while emphasizing the richness of ingredients. The utilization of domestic rice flour not only fosters healthy eating habits but also encourages higher levels of self-sufficiency in food production. By blending rice flour through original methods, R Baker has achieved a distinctively chewy and moist texture in its bread. Committed to incorporating body-friendly ingredients, R Baker endeavors to create bread that nurtures health from within, allowing each loaf to be a catalyst for enriching moments in life. With this vision in mind, the team at R Baker continuously pursues their passion for baking, striving to provide every customer with an unforgettable experience.

For more information, visit the official R Baker website: R Baker Official Site.


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Topics Consumer Products & Retail)

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