Amsive Honored as 'Agency of the Year - SEO' with Major 2025 Awards Recognition

Amsive Shines at the 2025 Search Engine Land Awards

In a remarkable achievement, Amsive, a premier performance marketing agency, has been awarded the prestigious title of 'Agency of the Year - SEO' at the 2025 Search Engine Land Awards. This accolade highlights Amsive’s exceptional capabilities in the realm of Search Engine Optimization (SEO), positioning it as a leader in driving measurable business results through innovative marketing strategies. The agency also clinched the award for 'Best Overall SEO Initiative - Enterprise' due to its transformative project with MSN, showcasing its expertise in the field.

Amsive's Award-Winning Campaigns

The award for 'Agency of the Year - SEO' primarily recognizes Amsive's groundbreaking campaign titled, "How Amsive Rescued MSN's Global Visibility Through Enterprise Technical SEO at Scale." This project exemplifies the agency's ability to execute intricate, large-scale strategies that not only enhance visibility but also foster sustainable business growth.

Simultaneously, the award for 'Best Overall SEO Initiative - Enterprise' was granted for Amsive's impressive endeavor, "825 Million Clicks, Zero Content Edits: How Amsive Engineered MSN's Technical SEO Turnaround." This initiative achieved remarkable visibility and engagement enhancements through an innovative focus on technical SEO, without altering any editorial content. This win marks the fourth recognition for Amsive in this category since 2018, affirming the agency's enduring leadership and excellence in enterprise-level SEO innovation.

Michael Coppola, CEO of Amsive, expressed pride in the team's achievements, stating that these awards not only highlight the power of Amsive's SEO and Audience Experience Optimization (AEO) practice but also reflect the agency's integrated approach to connecting audience intelligence with creative strategies that drive performance results. He attributed this success to a culture that prioritizes innovation and collaboration within their SEO teams.

Lily Ray, vice president of SEO Strategy & Research at Amsive, underscored the importance of collaboration in securing these accolades. She highlighted Amsive's culture, which thrives at the crossroads of data analysis, technical precision, and creative strategy. The recognition serves as validation of their hard work and dedication to achieving exceptional results for their clients.

Romain Damery, Sr. Director of Technical SEO, commented on the significance of these awards in demonstrating the impact of enterprise-scale technical SEO executed effectively. He noted that the partnership with MSN demonstrates how focused diagnostics, sound strategic planning, and technical skill can facilitate exponential growth, even in the case of some of the most complex and vast web ecosystems.

Expanding AEO Capabilities for Future Growth

These achievements follow Amsive’s recent announcement regarding the expansion of its AEO capabilities to further support brands in adapting to the next generation of AI-driven search engine technologies. This progressive stance solidifies Amsive’s reputation as a frontrunner in SEO innovation and performance marketing transformation.

About Amsive

Amsive's success as a data-driven performance marketing agency lies in its ability to enhance return on investment (ROI) through innovative strategies in customer acquisition, engagement, and communication solutions. Serving as a full-service partner with both digital and direct-native expertise, Amsive develops audience, creative, and channel strategies that amplify growth, leveraging in-house production capabilities for seamless campaign execution. Central to its operations is Audience Science®, a unique approach focusing on the optimization of audience building, activation channels, testing, and measurement to achieve superior performance objectives.

The Search Engine Land Awards, established in New York City in 2016, recognize unparalleled excellence in search marketing, evaluating applications based on best practices in SEO and PPC initiatives while contributing to charitable causes with entry fees. Past beneficiaries include The Dana-Farber Cancer Foundation and Mental Health America.

To learn more about Amsive and its innovative services, please visit Amsive.com.