Sukiya Launches a Unique Collaboration Campaign with Nijisanji's 'Seme4'

Sukiya's Exciting Collaboration with Nijisanji

Starting from February 5, 2024, Sukiya, a renowned beef bowl chain in Japan, will kick off an exciting collaboration campaign titled "Seme4 to Issho ni Sukiya Nanjanai?" in partnership with Nijisanji's popular group, Seme4. This innovative campaign is set to bring a wave of fun and engagement, showcasing a variety of unique offerings that fans and customers alike can enjoy.

Campaign Overview

The campaign will officially launch on Thursday, February 5, 2024, at 9 AM and will run until March 19, 2024, at 8 AM. Customers who visit any of Sukiya's 1,979 locations nationwide will have the opportunity to take part in this exciting event. Details regarding the campaign can be found on the special campaign site here.

During this campaign, special visuals featuring the beloved characters of Nijisanji, such as Kuzuhara, Fuwatori Minato, Lauren Iroas, and Ibrahim, will be prominently displayed, depicting them enjoying takeout from Sukiya. Fans can collect original cards with their orders, which promise to enhance the experience.

Special Features of the Campaign:

1. Original Cards: For every eligible menu item ordered, customers will receive one original card. The campaign boasts a total of 12 different designs spread across two phases, with 6 cards released in each.
2. Limited-Time Sets: Customers can order exclusive sets named after the Nijisanji members, such as the Kuzuhara & Ibrahim Set, and Fuwatori & Lauren Set. Each of these sets comes with the added bonus of an original tray sheet.
3. Exclusive Merchandise: Participants can enter a web lottery for a chance to win unique merchandise like the Sukiya Original Acrylic Smartphone Stand by spending over 800 yen.
4. Store Broadcasts: Throughout the campaign, special inside store broadcasts featuring Seme4 members will be available, where they will share insights on the recommended sets and campaign details.
5. Special Decorations & Takeout Bags: Two selected stores, Ikebukuro Sunshine and Sakaisuji Ebisucho, will be decorated in a collaborative theme, and customers will receive specially designed takeout bags during the campaign.
6. Social Media Activities: Customers can engage further by participating in a follow-and-repost campaign on Sukiya's official X account (formerly Twitter) for a chance to win 2,000 yen in meal vouchers.
7. VR Live Broadcasts: To promote the campaign further, popular members from Nijisanji, such as Kuzuhara and Ibrahim, will host promotional live streams on YouTube.

Important Notes

Sukiya requests that all customers refrain from purchasing items for resale or profit. There are also limits on how many of certain menu items can be purchased in a single transaction to prevent food waste. However, orders through delivery services and mobile apps will not be eligible for the original card promotion.

The collaboration between Sukiya and Nijisanji aims not only to provide delicious meals but also to strengthen community engagement among fans of both the brand and the talented virtual idols associated with Nijisanji. With a commitment to delivering exciting experiences along with great food, Sukiya promises that this campaign will be memorable, drawing in both loyal customers and new fans alike.

For more information, including detailed menu and prize structures, please visit Sukiya's official campaign website and stay tuned for updates during the campaign period.