#Japan #Tokyo #Daiichi Engei #Green & Berry #Holiday Decorations

A Natural Christmas: Celebrate with Green & Berry

As we enter December, the spirit of Christmas is in the air, blending nature with festive decor. Daiichi Engei, a part of the Mitsui Fudosan Group, introduces an enchanting collection, 'Green & Berry', perfect for the holiday season. This special floral fair, available in all Daiichi Engei, Bianca Barnet, and Hervé Chatelain stores from December 1 to December 25, showcases beautiful arrangements that bring warmth and joy to your winter celebrations.

Embracing Nature's Aroma and Berry Colors

The essence of Christmas is often encapsulated by greenery and berries, which symbolize life and vibrancy during the cold winter months. Among the featured conifers are the traditional 'fir tree' and 'pine', both evergreen species that remain lush throughout winter. These plants not only enhance your holiday decor but are also believed to symbolize protection, making them a staple across cultures worldwide during this festive season.

Berries add a delightful pop of color, particularly red, representing love and generosity during this significant time of year. Incorporating 'Green & Berry' into your seasonal decor can create a lively atmosphere filled with happiness and warmth.

Featured Store Items

Daiichi Engei has curated several standout products in the 'Green & Berry' collection:

• - Green & Berry Bouquet

Crafted with an ideal balance of greenery and berries, this bouquet can be enjoyed as a traditional bouquet or as a swag when hung upside down.
Price: 2,200 yen (tax included)
Available from: December 1 to December 25

• - Green & Berry Swag

This trendy swag allows you to appreciate the changing colors and aromas of greenery hung in your home.
Price: 5,500 yen (tax included)
Available from: December 1 to December 25

• - Green & Berry Arrangement

An exquisite arrangement featuring seasonal plants, perfect for immediate display with an accompanying vase.
Price: 4,400 yen (tax included)
Available from: December 1 to December 25

Note: Images are representative; actual flowers and materials may vary by store and availability.

Incorporating Green & Berry into Daily Life

The holiday season brings joy but also often comes with hustle and bustle. This December, Daiichi Engei encourages you to savor the moments leading up to Christmas and New Year’s by introducing elements of 'Green & Berry' into your home. Enjoy the gentle fragrance and evolving hues of nature as you prepare for the celebrations ahead.

As a gift for loved ones or to enhance your home atmosphere, these selections are perfect additions to your holiday décor.

Noriko Shimura, a designer for Daiichi Engei, who recently won the Grand Prix at the Flower Art Award 2024 in Tokyo Midtown, offers exclusive online products under her brand. To explore her designs, please visit Noriko Shimura Collection.

Creative Decoration Tips

Heighten the coziness of winter with personal touches in your decor. Introduce yarn balls to create a charming vase holder that warms the atmosphere. Use the 'Green & Berry' elements to make stylish napkin decorations for your holiday gatherings. For an easy yet attractive display, arrange the greenery and berries in small bowls to enhance the festive spirit.

Caring for Your Green & Berry
To enjoy your floral arrangements longer, make sure to:
1. Refresh the cut stems to maintain hydration. During water changes, trim the ends to promote better absorption. Shorter stems generally last longer, so don't hesitate to cut them back if needed.
2. Position the arrangements in cooler locations, away from direct air conditioning, to prolong longevity.

General Information about Conifers

• - Availability: Year-round
• - Scent: Present
• - Scientific Name: Cupressus arizonica 'Blue Ice'
• - Classification: Cupressaceae
• - Common Name: Arizona Cypress
• - Flower Language: 'Eternity', 'Universality'

Explore the Green & Berry Collection

Gather inspiration and information by visiting our promotional flyer here.

Participating Stores

Daiichi Engei operates several locations across Japan, including:

• - Tokyo Locations: Nihonbashi, Mitsukoshi, Ginza, Shinjuku Isetan, Denenchofu, and others.
• - Kanagawa: Yokohama Grand InterContinental Hotel Floral Studio.
• - Hokuriku: Hotel Nikko Kanazawa Floral Studio.
• - Tohoku: Sendai Trust City Floral Studio.

About Daiichi Engei

With a rich history of 128 years, Daiichi Engei is a leader in floral and greenery solutions under the Mitsui Fudosan Group. From individual sales to city greening and seasonal decorations, they are committed to creating a sustainable society enriched by nature.

Location: 1-5-21 Katsushima, Shinagawa, Tokyo
CEO: Katsuharu Yamamura
Founded: 1898 (Incorporated 1951)
Capital: 480 million yen
Website: Daiichi Engei
Official Facebook: Daiichi Engei Facebook