#Japan #Tokyo #Astalift #Jelly Aquarista #15th Anniversary

Celebrating 15 Years of Astalift's Jelly Aquarista Series

Astalift, a renowned skincare brand by Fujifilm, is set to celebrate the milestone of its Jelly Aquarista series' 15th anniversary starting September 2025. Known for its innovative aging care line, Astalift will host a series of engaging events across six locations in Japan. The promotion aims not only to celebrate its legacy but also to allow more people to experience the wide range of Astalift products.

The Event: Senses of Science

The central theme of this celebration, titled "Senses of Science: Experience the Science of Firmness by Astalift", invites participants into a captivating world of red, showcasing the brand's key product, Jelly Aquarista. The events will feature immersive experiences designed to highlight the science behind skin firmness through Astalift’s cutting-edge technology, which has evolved over the past 15 years.

Experience and Explore

Attendees at all event locations can look forward to interactive content, including:

• - A History Wall that details the origins of Astalift and its unique technologies developed from Fujifilm's expertise in photography.
• - An area where visitors can try out Astalift products firsthand, dubbed the Touch-Up Zone.
• - A photo spot that creates a sensational immersion in a jelly-like environment, perfect for memorable photographs.
• - Sampling opportunities to experience the products directly.

Special Presentation in Tokyo

In addition, the Tokyo Midtown Roppongi will host a special talk event featuring beauty experts, including renowned makeup artists. They will share effective aging care techniques and explanations about Astalift’s features, appealing to a diverse audience of women looking for effective skincare solutions.

Event Schedule

The exhibition will take place at six locations:

• - September 5-7: Tokyo Midtown Roppongi
• - September 13-14: Shinjuku Takashimaya, Tokyo
• - October 11-12: Aeon Mall Okayama
• - October 25-26: Aeon Mall Nagoya Dome Mae
• - November 1-2: Aeon Mall Dainichi, Osaka
• - November 8-9: Aeon Lake Town, Saitama

Exclusive 15th Anniversary Kits

To mark this special occasion, Astalift will release a limited edition 15th Anniversary Kit:

• - Jelly Aquarista 15th Anniversary Kit for approximately 13,200 yen (including tax).
• - The kit includes 60g of Jelly Aquarista (approx. 2 months’ supply), a 7g version for a week’s supply, and an exclusive pouch.
• - White Jelly Aquarista 15th Anniversary Kit priced at 14,300 yen, also featuring different formulations to cater to varying skin needs.

Additionally, a 15th Trial Set will be available for 5,500 yen, offering various products for a comprehensive skincare experience.

Exciting Gift Campaign

Astalift will also run an exciting gift campaign on X and Instagram. Participants who follow the brand’s accounts and engage with relevant posts can enter to win one of 30 exclusive 15th Anniversary Kits. The campaign runs from August 5 to August 29, 2025.

About Jelly Aquarista

Astalift was founded in 2007 leveraging Fujifilm's advancements in four unique technologies: collagen research, nanotechnology, antioxidant research, and light analysis control. The brand's Jelly Aquarista, launched in 2010, became a pioneering product achieving remarkable sales within just three years. It is known for its potent ingredients that hydrate and firm the skin, driving beauty with scientifically driven solutions.

As Astalift approaches this milestone, it continues to invite consumers to discover the beauty of science through innovative skincare solutions, reaffirming its commitment to improved aging care.