Natural Grocers® Enhances Cleaning Product Standards
Natural Grocers®, the largest family-operated organic and natural grocery retailer in the U.S., is making strides toward a cleaner home environment with its updated standards for household cleaning products. This initiative furthers the company’s commitment to human health and environmental sustainability, reinforcing its role as a leader in ingredient transparency within the industry.
In its continuous effort to provide consumers with safe alternatives, Natural Grocers first established cleaning product standards in 2016. Now, the company has expanded its prohibitive ingredient list to include over 100 substances known to impact indoor air quality and general health negatively. Alongside previously banned ingredients such as phosphates, synthetic fragrances, and chlorines, the updated regulations now encompass harmful chemicals like formaldehyde donors, phthalates, parabens, and quaternary ammonium compounds.
Transparency is Key
Unlike many federal regulations that allow for limited ingredient disclosure, Natural Grocers mandates that all brands it carries include a full ingredient list on their packaging. While there are exceptions (for proprietary fragrance blends), all components must comply with stringent safety and environmental criteria, ensuring customers are fully informed of what they are using in their homes. Raquel Isely, Natural Grocers’ Vice President of Marketing, stated, "Our mission has always been to demonstrate that maintaining a clean home can and should not compromise health and environmental integrity. This commitment to transparency empowers customers to make confident choices about their household products."
Focus on Sustainable Practices
Sustainability is at the forefront of Natural Grocers’ expanded cleaning product standards. The retailer carefully selects products that are not only effective and ethically sourced but also sustainably packaged. Cleaning products under the Natural Grocers Brand® utilize packaging made from sugar cane or 100% post-consumer recycled materials. Others in the market are packaged in recyclable paper and steel containers, showcasing the company’s dedication to reducing environmental impact.
Commitment to Quality
Natural Grocers has long followed its fundamental principles of providing high-quality products. Founded in 1955, the company only offers products that meet strict quality guidelines, ensuring that artificial flavors, preservatives, and synthetic colors have no place on its shelves. The grocery chain stocks only USDA-certified organic produce and encourages responsible agricultural practices, providing pasture-raised dairy and free-range eggs exclusively.
Community Engagement and Education
Beyond product standards, Natural Grocers engages with its community through educational programs focusing on nutrition and health. The retailer invests in free, science-based education to empower customers to make informed decisions regarding their dietary and cleaning choices.
Conclusion
Natural Grocers® continues to set the standard for transparency and responsibility in the grocery industry. By enhancing its household cleaning product guidelines, the retailer is not only promoting a cleaner home but fostering an overall commitment to sustainability and wellness. Customers can feel confident in their purchases, knowing that Natural Grocers prioritizes their health and the environment with every cleaning solution it offers. To explore the updated standards and available products, be sure to visit
Natural Grocers' website.
With 169 stores across 21 states and a pledge to community and crew development, Natural Grocers remains dedicated to creating a healthier world, one household at a time.