Furunavi Disaster Support
2025-08-04 09:03:07

Furunavi Starts Donation Reception for Drought-Affected Areas in Yamagata Prefecture

Furunavi Launches Emergency Disaster Support for Drought Relief



In response to the severe drought caused by high temperatures and low rainfall since July 2023, Furunavi, operated by Aimobile Corp., has set up an emergency support window using the hometown tax donation system. This initiative began on August 4, 2023, to aid the seriously affected Tsuruga City in Yamagata Prefecture.

Heartfelt Condolences to the Affected


The recent drought has devastated many communities, and our thoughts are with all those impacted. This support initiative aims to channel the generosity of donors towards restoring livelihoods and infrastructure damaged by the calamity.

Emergency Support Details


Donations can be made through the Furunavi platform, where all contributions received will be entirely forwarded to the impacted municipality, Tsuruga City. After making a donation, contributors will receive a donation receipt from the municipality. Please note that due to the emergency nature of this initiative, the receipt might take longer than usual to be issued.

Importantly, Furunavi is waiving all service fees related to these donations. There will be no return gifts for this specific initiative, as the focus is solely on providing assistance to those in need. We encourage widespread sharing of this cause to maximize the support for the affected areas.

How Furunavi Works


Furunavi operates as a hometown tax donation platform aimed at enhancing local communities across Japan. It supports municipalities by collecting funds that help revive local economies.

Additionally, launched in October 2024, the Furunavi App enhances user convenience, allowing for easier access to donation processes and information.

To further benefit donors, Furunavi has expanded the exchange options for Furunavi Coins, which can now be converted into Amazon gift cards, PayPay balances, dポイント, and 楽天 points, enhancing the user's donation experience.

A Expanding Network of Support


Furunavi’s travel-related incentives have witnessed significant growth, with partnerships extending to over 8,000 hotels and restaurants. This allows users to enjoy local attractions while contributing to revitalizing the regions through their travel-related donations.

About Aimobile Corp.


Aimobile, headquartered in Shibuya, Tokyo, continues to grow through innovative consumer and technology-driven marketing initiatives. Its mission includes not just fostering community support via the hometown tax system but also leveraging advanced internet advertising strategies.

Company Overview


  • - Name: Aimobile Corp.
  • - Location: Shibuya, Tokyo, Japan
  • - CEO: Tetsuya Noguchi
  • - Established: August 17, 2007
  • - Website: aimobile.co.jp

This fundraising initiative marks a critical step in the ongoing efforts to mitigate the impacts of the drought. We sincerely invite support from communities across Japan and beyond. For any inquiries, please reach out to the Aimobile municipal services division via [email protected].

Let’s unite to help rebuild the affected lives and communities together.


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