20 Years of RELAX泉!
2025-11-26 01:32:57

Celebrating 20 Years: RELAX泉's Geruma Bath Releases Special Edition Set

RELAX泉's Geruma Bath Celebrates 20 Years



The renowned Japanese company, Ishizawa Laboratory, is set to commemorate the 20th anniversary of its flagship product, the "RELAX泉 Geruma Bath." Starting December 4, 2025, a special 20th Anniversary Set will be launched, complete with limited edition items to honor this significant milestone.

The Birth of a Trend: Geranium Bathing



The early 2000s saw the meteoric rise of "germanium bathing," a Japanese wellness trend where individuals soak their extremities in water infused with germanium. This novel approach caught the attention of many celebrities, leading to a surge in specialized geranium bathing shops. The allure of detoxification and an easy way to sweat out impurities struck a chord with busy office workers in Tokyo, creating long lines outside these establishments.

The brand logo for RELAX泉 was inspired by this fascinating trend; a reflection of the growing desire among consumers to incorporate wellness practices into their daily routines.

Bringing the Spa Experience Home



Recognizing the demand for convenience and accessibility, Ishizawa Lab embarked on a mission to allow consumers to enjoy the benefits of germanium bathing from the comfort of their homes. After extensive research and development, the "RELAX泉 Geruma Bath" product debuted in October 2005. Since then, it has transformed the way individuals approach relaxation and wellness.

As a token of gratitude towards loyal customers, the upcoming 20th Anniversary Set includes four varieties of the Geruma Bath and an exclusive acrylic charm, making it a perfect gift for wellness enthusiasts.

What’s Inside the 20th Anniversary Set?


The RELAX泉 Geruma Bath 20th Anniversary Set consists of:
  • - Four Varieties of Geruma Bath:
- Geruma Bath: A standard variant packed with organic germanium for a rejuvenating experience.
- Geruma Bath Salt Sauna: This variation enhances the sauna experience at home.
- Geruma Bath Black Water: It contains mineral-rich Dead Sea mud, giving skin a silky texture and promoting detoxification.
- Geruma Bath White Water: Infused with Japanese Alps mineral water, it provides a soothing bathing experience.
  • - Original Acrylic Charm: This charming item, not sold separately, adds a touch of exclusivity to the set.

How to Use: Simply add one package of the bath product to a standard-sized bathtub (150-200 liters) and mix well. Enjoy a relaxing soak while allowing impurities to sweat away. Note that black residue may settle at the bottom, which is mineral content from the salt; it's perfectly normal.

Product Details:
  • - Product Name: RELAX泉 Geruma Bath 20th Anniversary Set
  • - Price: ¥1,144 (Tax excluded)
  • - Release Date: December 4, 2025, in limited quantity
  • - Where to Buy: Available at national Hands, Loft, EC sites, and Ishizawa Laboratory's official online store.

More About RELAX泉


The RELAX泉 product line continues to guarantee a refreshing post-bath experience that embodies the essence of the original geruma bath. The addition of diverse options caters to varying preferences while maintaining the core principles of relaxation and wellness.

Here’s a quick overview of the available products in the line:
  • - Standard Geruma Bath: 25g, ¥286
  • - Black Water Geruma Bath: 40g, ¥286
  • - White Water Geruma Bath: 40g, ¥286
  • - Salt Bath: 70g, ¥308
  • - Salt Sauna: 40g, ¥286
  • - Geruma Bath Bucket Size: 500g, ¥4,950

For more information about the RELAX泉 product line and the 20th Anniversary Set, visit Ishizawa Laboratory's official website and check retail locations for availability.


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Topics Consumer Products & Retail)

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