#Japan #Tokyo #M&A Capital #Seven's #Marine Food

M&A Deal Transforms the Frozen Food Industry

In a recent strategic merger, M&A Capital Partners facilitated a significant transaction between Seven's, a frozen crepe manufacturer based in Yasu, Shiga Prefecture, and Marine Food, a well-established food manufacturer located in Toyonaka, Osaka. Led by CEO Satoru Nakamura at M&A Capital Partners, this deal marks a pivotal moment for both companies, blending distinct strengths to foster mutual growth.

The Story Behind Seven's

Seven's specializes in producing frozen crepes and has garnered attention for its unique manufacturing techniques, leading to rapid growth since its inception. Under the leadership of Hirojirou Harada, who has a vision centered on family and life changes, the company made a strategic move towards M&A. At the age of 40 and influenced by the challenges of the COVID-19 pandemic, Harada sought a means to prioritize family life while pondering a new phase in his career. With the company's advisors, Shogo Sakura and Yuki Takahashi, Harada found a promising partner in Marine Food, whose strong marketing and sales capabilities complement Seven's technological prowess and product range.

A Meeting of Minds

The collaboration with Marine Food appeared serendipitous; Harada recognized that their strengths could lead to an expanded market reach and further development. As a company that manufactures cheese, margarine, and butter, Marine Food expressed intentions to diversify its product offerings through this merger.

During the interview, Harada reflected on the significance of this transition, stating that it allowed him to free up time to contemplate new challenges in his life: "Securing time to think about new personal challenges has been invaluable."

The Participants in the Deal

Seven's, under its former CEO Hirojirou Harada, solidified its status as an innovative player in the food industry. The company aims to extend its operational capabilities and enhance product offerings through this merger, paving the way for new opportunities.

On the other hand, Marine Food, represented by Naoki Yoshimura, sees this acquisition as a strategic move to expand its product portfolio while leveraging the technological advantages offered by Seven's. As they aim to meet market demands more effectively and provide an enhanced selection to consumers, the merger sets a promising trajectory for both entities.

The Facilitators of Change

M&A Capital Partners played a crucial role in steering this transaction, with Shogo Sakura and Yuki Takahashi facilitating the process through their extensive experience in the M&A landscape. Sakura, with a background in large-scale airline systems, transitioned to M&A advisory to support cutting-edge firms in different industries. Takahashi's diverse experience in independent advisory roles complements Sakura's efforts, ensuring a well-rounded approach to merging successful businesses.

Conclusion

The recent M&A between Seven's and Marine Food represents much more than a simple acquisition; it's a transformative step that embodies aspirations for growth, enhanced market reach, and innovation in the food industry. The strategic partnership, aided by adept advisors from M&A Capital Partners, promises to reshape both companies' futures in a dynamic market, ultimately fulfilling both parties' goals.

This merger showcases how food industry players can navigate through challenges and embark on new journeys, ensuring long-term sustainability and success.