Huda Beauty Forms Exciting Partnership with Miss Universe Palestine, Nadeen Ayoub

Huda Beauty and Nadeen Ayoub: A Partnership to Empower Women

In an inspiring move, Huda Beauty has teamed up with Nadeen Ayoub, the newly crowned Miss Universe Palestine, as her official sponsor for the Miss Universe pageant happening this November in Bangkok, Thailand. This collaboration not only amplifies Nadeen's voice but also aligns with Huda Beauty’s core values of empowerment, inclusivity, and fearless self-expression.

Celebrating Strength and Authenticity

At just 27 years of age, Nadeen Ayoub is not just representing her nation as a beauty queen; she's a dynamic leader making significant strides in sustainability and women's empowerment. As the founder of the Olive Green Academy and Sayidat Falasteen Foundation, she is dedicated to promoting education and environmental consciousness, making her an ideal representative for Huda Beauty. The brand, founded by beauty mogul Huda Kattan, has always emphasized authenticity and representation, empowered women, and celebrated diversity.

Nadeen embodies these values, using her platform to inspire communities, particularly focusing on wellness and creating opportunities for women. Her mission transcends traditional pageantry, bringing forth social change and responsible initiatives that resonate globally.

A Milestone for Huda Beauty

This partnership marks a remarkable step for Huda Beauty, which has also reached an important milestone in 2025, regaining its status as an independent beauty brand. Since its inception in 2013, Huda Beauty has been a trailblazer in the beauty industry, challenging norms and encouraging self-expression among beauty lovers worldwide. Known for its innovative products and commitment to quality, the brand has won numerous accolades including the Allure Best of Beauty Award and the Elle Beauty Award.

The collaboration with Nadeen is a continuation of Huda Beauty's mission to empower and uplift women around the world. With over 130 contestants from various countries, Nadeen's participation in the Miss Universe pageant is more than just a competition; it's a chance to showcase the beauty and resilience of Palestinian women. Nadeen’s commitment to sustainability and women's rights aligns perfectly with Huda's ideal that beauty leads to empowerment and progress.

Changing the Narrative

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Together, Huda Beauty and Nadeen Ayoub are breaking stereotypes and re-defining beauty standards. Their partnership encourages women to embrace their authenticity and proudly express themselves, illustrating that true beauty is found in strength and love for one’s community and country.

As Nadeen prepares to step onto the international stage, she does so with the support of a brand that champions individuality. This initiative not only promotes beauty but also highlights the importance of advocating for sustainable practices and empowering the next generation of women leaders.

In conclusion, the partnership between Huda Beauty and Nadeen Ayoub exemplifies the notion that beauty is not just skin deep; it is the empowerment of women, inclusivity, and the promotion of social change that truly defines beauty. Together, they are embarking on a journey that will inspire and uplift women globally, showcasing that every step towards change is a step towards beauty.

About Huda Beauty

Founded on the belief that beauty is self-made, Huda Beauty has grown into a global beauty movement. With a focus on transparency, innovation, and community-driven creativity, Huda Beauty aims to empower every individual to embrace their unique beauty while aiming for progress in the beauty industry.