Global Curry Experience
2025-08-01 03:23:02

Explore Global Flavors with House Foods' New Ready-to-Eat Curry Series

A Taste of the World Awaits: House Foods' New Curry Series



House Foods Corporation is set to launch an exciting new line of ready-to-eat curries, named "The Earth Curries," on August 11, 2025. This innovative series consists of five authentic flavors inspired by global cuisines, including:
  • - Thai Green Curry
  • - Pakistani Shrimp Curry
  • - North Indian Butter Chicken Curry
  • - Goan Pork Vindaloo
  • - Pakistani Chicken Curry
Each dish is carefully crafted in collaboration with popular Japanese restaurants, ensuring a genuine culinary experience that can be enjoyed in just over a minute in the microwave. With an appealing price of approximately 409 yen (excluding tax), these ready-to-eat meals promise to bring the diverse tastes of world cuisine right to your kitchen.

Discover Global Curries in Minutes


Experience the essence of worldwide dining with the ultimate convenience of just a minute of microwave preparation. The Earth Curries highlight the robust flavors and aromas of various spices and ingredients typical of authentic ethnic dishes, eliminating the worries often associated with preparing complex recipes at home.

  • - Thai Green Curry (180g): A creamy delight made with coconut milk, fragrant lemongrass, and a spicy kick from green chilies.
  • - Pakistani Shrimp Curry (150g): This curry boasts the sweetness of shrimp, enhanced with coriander and mustard seed aromas, perfectly balanced with the tanginess of fresh tomatoes.
  • - North Indian Butter Chicken Curry (180g): Featuring rich cream and butter flavors, complemented by sweet ripe tomatoes and the warm aroma of garlic.
  • - Goan Pork Vindaloo (150g): A tangy blend of vinegar, sweet onions, and aromatic spices makes this curry a refreshing treat.
  • - Pakistani Chicken Curry (150g): A punchy mix of chicken and ginger flavors provides a satisfying richness with a hint of zest from tomatoes.

Crafted by Experts for Authentic Flavor


House Foods has developed this series with careful attention to detail, seeking to authenticate the flavors and spice combinations that define each dish. Partnering with renowned restaurants that are favorites amongst locals ensures that the quality and taste meet high expectations:
  • - My Pen Rai (Aichi): Known for their exceptional Thai cuisine, their Green Curry captures the traditional essence of this beloved dish.
  • - Cini CURRY (Hyogo): Recognized for their flavorful shrimp curry, this restaurant is acclaimed for its unique spice blending.
  • - SpiceBazaar Achikana (Tokyo): Celebrity spot for Butter Chicken, adeptly balancing creaminess and tartness.
  • - Spice Curry Mokuromi (Saitama): Famed for its Goan Vindaloo, a recipe that perfectly merges tang and heat.
  • - Karabat Curry (Hokkaido): A top-rated destination for Pakistani Chicken Curry, loved for its bold and concentrated flavors.

To cater to an increasing audience eager to explore global flavors, the Earth Curries series emerges as a hassle-free option for busy individuals and families looking to indulge in diverse culinary experiences without the risk of culinary missteps.

The Story Behind the Development


In an era where culinary preferences are diversifying, especially post-pandemic, there has been a notable surge in the popularity of ethnic cuisines. The sales of ethnic curry products have reportedly increased to about 1.7 times since 2018. House Foods recognized the demand for authentic dishes that require minimal preparation time, which prompted them to create this series, marrying convenience with the rich tastes of traditional global recipes.

However, amidst the demand for authentic experiences, many consumers expressed the desire to enjoy ethnic flavors without the stress of failures in preparation. Thus, the Earth Curries aim to offer extensive flavor profiles with the reassurance that expert-approved recipes are behind each dish, making them approachable for both seasoned curry lovers and those new to the genre.

Additionally, the packaging features an attractive, casual-modern design reminiscent of a culinary magazine. This aims to appeal to customers who have not yet ventured into exploring ethnic flavors, making it a perfect entry point for those intrigued by global cuisines.

Conclusion


With the Earth Curries, House Foods not only delivers on convenience but also elevates the experience of world cuisine right at home. From aromatic spices to delightful flavors, each curry invites you to embark on a culinary journey that is both effortless and enjoyable. Mark your calendars for August 11, 2025, and get ready to enjoy a world of tastes right from your kitchen!

For more information on the Earth Curries, you can visit the Earth Curries brand site scheduled to launch on August 6.


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Topics Consumer Products & Retail)

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