#Japan #Tokyo #AdidasOriginals #LowProfile #GazelleLOPRO

New Arrivals in Adidas Originals' Low-Profile Series

Adidas Japan K.K., headquartered in Minato, Tokyo, has announced exciting additions to its popular Low-Profile sneaker series under the street sportswear brand Adidas Originals. Set for a full launch in the Spring/Summer 2025 season, new colors such as "TAEKWONDO" and "TOKYO" will hit stores from June 19, 2025. Additionally, a new model named "GAZELLE LOPRO" is expected to be available starting in early August 2025.

The campaign visuals showcase Yamazaki Ten, a member of the popular idol group Sakurazaka46, sporting the new color "TAEKWONDO" along with the fresh "GAZELLE LOPRO" model. Her styling highlights the unique appeal of the low-profile silhouette, making it a prominent choice for fashion-forward individuals.

The classic Gazelle model has been reimagined with a low-profile design, now branded as "GAZELLE LOPRO." Originally recognized as a training shoe, the Gazelle has evolved over the years, becoming an essential lifestyle shoe with its sleek and sophisticated aesthetic. Featuring a comfortable rubber outsole, the signature details include serrated three stripes and a heel tab that stand out beautifully.

Inspired by martial arts, the slip-on shoes "TAEKWONDO" in a striking green color will also be making their debut. Paying homage to the early 2000s slip-on design, these shoes utilize soft leather and showcase a minimalist approach for comfort that hugs the foot snugly.

Moreover, the previously popular "JAPAN" model has received an update with a metallic leather upper. This sneaker is crafted to meet the discerning tastes of retro style lovers, echoing the design elements of 1960s footwear. Featuring a metallic leather upper and double-stitch T-toe, the new look adds a unique flair that sets it apart from past iterations of the JAPAN model.

Finally, the versatile "TOKYO" sneaker is rooted in 70s fashion, offering comfortable wearability. This model, updated from a suede upper to a smooth leather and synthetic material upper, exudes a retro vibe enhanced by its thin silhouette, making it a relevant choice even in contemporary fashion.

Campaign Visuals

The visuals for the campaign feature Yamazaki Ten showcasing both the new color "TAEKWONDO" and the added "GAZELLE LOPRO". The sporty yet retro styling promotes the shoe's allure, with "TAEKWONDO" paired with a retro-inspired vest and light, comfortable slim pants, creating a polished sports-mix style. Meanwhile, "GAZELLE LOPRO" is combined with a retro polo shirt that evokes a 90s vibe and a classic pleated skirt, completing a playful yet sophisticated look.

Comments from Yamazaki Ten

"Wearing the shoes from this campaign was an excellent experience; they fit my feet perfectly the moment I stepped into them, providing remarkable comfort. During the photoshoot, I experimented with various styling options. My favorite was a sporty yet dressy look centered around a navy-based ensemble. It was a style I would never have thought of myself, and I really learned a lot; there were many inspirations that I want to try at home! Because the shoes have such a simple and refined design, they match a wide range of fashions, making daily outfits much more enjoyable!"

Product Information

The new line-up will be available through several platforms, including the CONFIRMED app (availability may vary), the Adidas app, Adidas online store, and physical Adidas retail stores across Japan.

About Yamazaki Ten

Yamazaki Ten is a talented 18-year-old member of Sakurazaka46, born in Osaka on September 28, 2005. As a center for singles like "Samidare yo" and "Nan-sai no koro ni modoritai no ka?", she has appeared in various commercials and garnered acclaim for her role in the cinematic project celebrating the opening of the Sotetsu-Tokyu connection, which won multiple awards at the Cannes Lions International Festival of Creativity in 2023. She is also a dedicated model for ViVi magazine.

About Adidas Originals

Founded in 2001, Adidas Originals draws inspiration from Adidas' rich sports tradition. The brand continues to evolve its legacy through products that reflect the spirit of creativity and belief in sports within contemporary youth culture, solidifying its status as a pioneer in sportswear for street culture.