#Subway #Soka Station #Soka Varie

Subway's New Venture in Soka: A Comprehensive Look

Subway, the popular sandwich chain managed by WATAMI FAST CASUAL MANAGEMENT (based in Ota, Tokyo), is set to inaugurate its latest store, Soka Varie, on December 10, 2025. Nestled directly within the Soka Station complex along the Tobu Skytree Line, this new establishment promises to be a valuable addition to the diverse retail options available in the area.



The Soka Varie shopping facility will celebrate its grand reopening on the same day as Subway's launch, featuring a selection of shops ranging from fashion to lifestyle goods. Positioned conveniently at the station, this location aims to attract a wide demographic, including commuters, students, families, and friends looking to enjoy a convenient shopping spree or a quick lunch. As such, the expectations for customer flow are high on both weekdays and weekends.

One of the standout features of the Soka Varie store is its user-friendly ordering systems, which have been introduced to maximize customer convenience. With the implementation of mobile ordering, patrons can skip traditional lines and place their orders whenever they prefer. Additionally, a self-ordering system is in place, making it easy for first-time visitors to customize their sandwiches confidently.

Subway's hallmark is its ability to offer fully customizable sandwiches, appealing to each customer's unique preferences. However, some individuals may feel intimidated by the ordering process. The self-ordering system addresses this concern by providing guided assistance on the ordering screen, enabling customers to take their time and enjoy the customization experience. The team at Subway warmly invites new customers to visit and explore their offerings without hesitation.

As of December 2025, Subway has seen a remarkable consistent sales increase across its existing stores for 62 consecutive months. The opening of the Soka Varie location is expected to expand Subway's footprint to 216 shops nationwide (as of December 9, 2025).

Soka Varie Store Details

• - Opening Date: December 10, 2025 (Wednesday)
• - Address: 2-5-25 Takasago, Soka City, Saitama, 340-0015, Japan
• - Hours: 10:00 AM – 9:00 PM
• - Size: 46.71 square meters (14.15 tsubo)
• - Seating Capacity: 5 seats

Unique Features of the New Store

• - Introduction of a mobile ordering system
• - Implementation of a self-ordering system
• - Digital menu boards for improved visibility

WATAMI FAST CASUAL MANAGEMENT is also currently looking for franchise owners. The Subway model, which does not require the use of fire or oil, is both safe and hygienic, allowing prospective owners to maintain smaller, more manageable kitchens with lower investment. Those interested in joining the Subway family are encouraged to reach out using the contact information provided below.

• - WATAMI FAST CASUAL MANAGEMENT

Phone: 03-6423-6580 (Main Line)
Reception Hours: Weekdays 10:00 AM to 5:00 PM
Fax: 03-6423-6581
Email: [email protected]

Subway made its debut in 1965 in Bridgeport, Connecticut, founded by Fred DeLuca, who started the sandwich shop to save money for college. The custom-made sandwich approach has garnered global appeal, and today, over 100 countries host Subway locations. Since its launch in Japan on March 25, 1992, in Minato, Tokyo, Subway has expanded its reach throughout the nation. In each store, fresh bread baked daily, premium ingredients such as roast beef and shrimp avocado, and crisp vegetables are all crafted into delicious sandwiches by trained