Introducing ATMA: A New Luxury Wellness Brand by Aman Group

The Launch of ATMA: Transforming Wellness with Aman Group

In a bold move to redefine the concept of wellness, Aman Group, the prestigious hospitality and lifestyle company behind renowned brands such as Aman and Janu, has announced the launch of a new ultra-luxury brand called ATMA. This innovative brand aims to cater to high-performance lifestyles and advanced wellness programs, marking a significant addition to the luxury wellness market.

The Essence of ATMA

The name ATMA, derived from Sanskrit, translates to 'the spirit' or 'the true self.' It encapsulates a philosophy that integrates various aspects of well-being, including fitness, nutrition-focused gastronomy, experiential design, and tailored entertainment offerings. Designed to flourish in both urban environments and remote settings, ATMA's first location is set to be in Miami, featuring a hotel, branded residences, and an exclusive members' club.

With 38 years of expertise from the Aman Group, ATMA's mission is to optimize the well-being and performance of its guests while providing an array of events and experiences aimed at unlocking their full potential. At the heart of ATMA's mission lies its strategic partnership with tennis superstar Novak Djokovic, which serves as the cornerstone of the brand's wellness programs.

Novak Djokovic's Influence

Djokovic, renowned for his dedication to health and longevity, brings invaluable insights from his illustrious career as a professional athlete. He will lead ATMA's offerings that emphasize longevity, nutrition, and racket sports. The collaboration aims to create programs focusing on holistic well-being that resonate with a global audience seeking a lifestyle that is both enriching and invigorating.

ATMA Miami: Where Luxury Meets Wellness

Located on the picturesque shores of Biscayne Bay in Miami's Brickell Financial District, ATMA Miami promises a unique living experience. The luxury complex is designed by SHoP Architects, with interiors crafted by Studio Paolo Ferrari, featuring sculptural architecture complemented by a wellness-centric design.

Expect floor-to-ceiling windows, curvilinear balconies, and meticulously planned interiors that enhance comfort, recovery, and overall well-being. The centerpiece of ATMA Miami will be an expansive 120,000 square-foot (approximately 11,150 square meters) spa and wellness center, potentially one of the largest of its kind in the area.

The wellness center will provide cutting-edge facilities and programs for performance enhancement and recovery. It will include indoor courts for padel, tennis, and squash, a state-of-the-art gym, group training studios, mobility labs, and medical wellness centers dedicated to individual health journeys.

Additionally, ATMA Miami will offer nutrition-focused dining experiences featuring gourmet restaurants, bars, and spaces for entertainment and events.

Exclusive Residences and Membership Opportunities

The branded residences will range from one to five-bedroom units and stunning six-bedroom penthouses, all backed by the exceptional service standards of Aman Group. Residents will enjoy exclusive access to amenities such as a private pool, gym, spa, social lounge, and shared working spaces.

Moreover, residents will have priority access to the ATMA Club, an exclusive, invitation-only space that grants preferential access to wellness services, sports facilities, and social areas, alongside personalized service offerings tailored to individual needs.

Looking Ahead: A Project in Bloom

Developed by OKO Group and Oak Row Equities, the project is set to be completed by 2031, marking an exciting addition to Miami's luxury landscape. With ATMA, Aman Group aspires to create a sanctuary where luxury meets well-being, empowering individuals to thrive in all areas of their lives.

In conclusion, the launch of ATMA represents not just a new brand but a transformative approach to wellness, emphasizing the lifestyle choices that promote enduring health and vitality. With the guidance of Novak Djokovic and the hallmark luxury of Aman Group, ATMA is poised to revolutionize the high-performance wellness experience and redefine what it means to live well.