#Japan #Blockchain #Tokyo #Crypto Valley #Fanpla

Fanpla's New Subsidiary: Fanpla AG in Switzerland

Fanpla, based in Shibuya, Tokyo, has officially announced the creation of its subsidiary, "Fanpla AG," located in Switzerland's renowned "Crypto Valley". This strategic establishment highlights a pivotal moment in the company's expansion into the European market, enhancing its development of a global token ecosystem based on blockchain technology.

Background and Purpose of Establishing Swiss Entity

The objective of Fanpla's international venture is to create a sustainable entertainment economy that transcends borders, drawing from its expertise in fan-based business and blockchain technology that it has honed in Japan.

Switzerland's Zug region is recognized worldwide for its robust financial and technological infrastructure, especially its transparency in regulations, which creates an ideal environment for businesses engaged in blockchain. By utilizing this environment, Fanpla aims to establish a token operational framework compliant with international standards, facilitating collaborations with global partners.

Core Functions of Fanpla AG

Fanpla AG will serve as a crucial hub supporting the company's international expansion by undertaking several key roles:

• - Building a Global Platform:

- Localizing services for the European market.
- Developing systems to deliver Japanese artists and content to international fans.
- Creating an environment conducive for overseas artists to penetrate the Japanese market.

• - Expanding the FPL Ecosystem:

- Generating partnerships and use cases across Europe.
- Establishing a secure and transparent token operational system.
- Improving trust through compliance with Swiss financial and regulatory frameworks.

• - Promoting Research, Development, and Market Research:

- Conducting R&D through local teams.
- Monitoring trends in the European market and validating new business initiatives.

Towards a Global Entertainment and Financial Ecosystem

The establishment of Fanpla AG marks a significant step toward creating a new token economy that intertwines entertainment and finance. By positioning itself in Switzerland, a global financial hub, Fanpla intends to establish a foundation and governance structure for an international ecosystem centered around FPL while ensuring market transparency and reliability. This structure will enable artists and fans to share economic value mutually.

Looking ahead, Fanpla plans to cross-pollinate finance, technology, and entertainment to pursue sustainable development within the token ecosystem and expand international opportunities for utilization.

About FPL

FPL (Fanpla Token) is a cryptocurrency issued on the Polygon blockchain. It is set to launch through an Initial Exchange Offering (IEO) on Coincheck in November 2025. Following its launch on the "Fanpla Market" on November 11, FPL will be utilized for purchasing digital assets and tickets. FPL operates as a utility token enabling direct connections between artists and fans, fostering collaborative value creation. It is applied in numerous contexts including NFT purchases, access to exclusive content, and voting at events. For more details on FPL, please refer to the following resources:

• - Fanpla Project Page
• - White Paper

About Fanpla Inc.

• - Company Name: Fanpla Inc.
• - Location: 22-20 Sakuragaokacho, Shibuya, Tokyo
• - CEO: Takahiro Hirai
• - Established: June 2006
• - Business Overview: Planning, development, and operation of blockchain-based services; application development; website production, operation, and maintenance; event support services; ticketing and electronic ticket-related operations; video content production.
• - URL: Fanpla Corporate Site

The names of companies and products, as well as service names mentioned in this article, are trademarks or registered trademarks of their respective owners.