#Japan #Tokyo #Sanrio #Cheeristails #Maroncream

Cheeristails: A New Hope for Cheer and Color

Sanrio has officially introduced its latest character unit, Cheeristails, consisting of four beloved characters: Maroncream, Usahana, Wish Me Mel, and Bonbon Ribbon. This exciting debut will be celebrated with the release of the "Cheeristails Series" merchandise on September 16, 2026. The product line is designed to spread cheer and positivity, under the theme "Colorful is Cheerful!" which aims to add a splash of color to everyday life.

The Cheeristails unit embodies the spirit of teamwork and encouragement, represented by their motto, "One step together with four tails." Launched in June 2026, this lively group of four rabbit characters aims to inspire everyone to embrace their passions as they move forward in life.

This merchandise release includes an array of 21 items, each thoughtfully designed to combine the unique motifs of each character with cheerful cheerleader-styled outfits. The collection prominently features adorable pom-poms and ribbons, adding to the playful aesthetic that Sanrio fans adore.

Product Features

• - Plush Toys (4 designs): Priced at ¥3,498, each plush showcases a cheerleader-inspired dress based on the individual character designs. Dimensions vary between 14-24 cm wide and 19.5-27 cm high, making them perfect for cuddling or as decorative pieces.
• - Mascot Holders (4 designs): Available for ¥2,497, these portable mascots are perfect for accompanying fans on their daily adventures.
• - Secret Mascot (1 design/8 variations): These charming figurines, which can stand independently on their bases, are priced at ¥990.
• - Keychains (4 designs): Colorful pom-poms accent each keychain, which features the Cheeristails logo, priced at ¥1,496.
• - Mirrors (4 designs): Each mirror, sold for ¥1,650, sports a dazzling holographic finish and can also function as a stand-up mirror.
• - Tote Bags: A practical choice priced at ¥2,497, this tote can hold A4-sized items and features playful pom-poms and frills.
• - Pouches: Priced at ¥1,980, these compact pouches are handy for various everyday uses.
• - Sticker Set (21 pieces): A delightful holographic sticker pack offered for ¥550, perfect for decorating personal items.
• - Mini Towels: Available for ¥792, these mini towels feature stylish lace trim and pom-poms.

All these items will be available across Sanrio’s official stores, department store corners, and the Sanrio online shop starting September 16, 2026, although some specific locations in Kyushu will see a slight delay to September 17.

Special Cheeristails Show

In addition to the product launch, fans can look forward to the Cheeristails Special Show happening on September 20, 2026, at Sunshine City’s Fountain Square in Tokyo. The show's highlights will include performances of their original theme song, "Cheeristails!" Live appearances by the characters promise a fun and engaging experience for audiences.

Profiles of Cheeristails Characters

• - Maroncream: Born in the suburbs of Paris, she is a fashionable rabbit who excels in baking and crafts. With a positive attitude, she encourages others while celebrating creativity since her debut in 1985.
• - Usahana: A vibrant rabbit girl who adores summer, her character is marked by her unique ear shape and bright blue eyes, making her an energetic and cheerful companion since 2000.
• - Wish Me Mel: This charming rabbit, introduced in 2010, is known for her gentle nature and colorful personality, highlighted by her rainbow-colored tail.
• - Bonbon Ribbon: The stylish pink rabbit with a prominent bow has been captivating fans since 2012, always representing the essence of fashion and fun.

To stay updated, fans are encouraged to follow their official social media for more exciting news and future releases!

For more information, visit: Sanrio Official Site