#Japan #Personalized Gifts #Shibuya, Tokyo #Japanese Sake #SAKE HUNDRED

A Unique Gift Experience with SAKE HUNDRED's New Engraving Service

In a remarkable step towards enhancing personal gift-giving experiences, SAKE HUNDRED, a distinguished Japanese sake brand, has launched a bottle engraving service starting September 16, 2023. Operating under the leadership of CEO Ryushi Ikoma, the company aims to cater to the increasing demand for personalized gifts and capitalizing on the growing gift market.

Personalized Sake, Tailored for Your Special Moments

SAKE HUNDRED is rooted in its mission to fill people’s hearts and enrich their lives. With the new bottle engraving service, customers can now engrave names and dates on their sake bottles, making their gifts truly unique. Whether it’s a wedding anniversary, a birthday, or simply a gesture of appreciation, a bottle of personalized sake could be the perfect gift to celebrate those important moments. The flagship series, Byakko Bespoke, encapsulates a wish for a bright future with its message of “lighting up for a hundred years,” making it an ideal choice for significant life events.

The Rise of the Personalized Gift Market

According to recent studies, the domestic gift market in Japan reached an exceptional ¥10.89 trillion in 2023, marking a 3.4% increase from the previous year. Since 2020, this market has continued to show robust growth. Meanwhile, custom gifts tailored to individual preferences are trending, with a projected annual growth rate of 5.1% in the personalized gift segment through 2030.

Data from customer surveys conducted by SAKE HUNDRED reveal that around 36.5% of buyers chose their sake as a gift, while 36.1% were purchased for special occasions, indicating a strong inclination towards meaningful celebrations. With about 70% of customers opting for their products in the context of gifting or commemorative events, it clearly establishes ...