Giftee for Business Surpasses 66,000 Introductions with E-Gift Solutions

Introduction
Giftee, a Tokyo-based company specializing in e-gift solutions, announced remarkable growth within their business sector—Giftee for Business—by exceeding a total of 66,000 introductions, solidifying their position in the digital gift marketplace. This milestone comes as a result of sustained high demand for digital gifting, especially in corporate and local government applications.

Since its inception in 2016, Giftee for Business has expanded its service range to include BtoC, BtoE, BtoB, and GtoC interactions. The company has effectively addressed various corporate needs for promotional campaigns, rewards, and customer appreciation through platforms like giftee Box® and eraberuPay®. Both products have become favorites due to their flexibility and user satisfaction, appealing to campaign participants regardless of demographics.

Service Expansion and Implementation
Over the past year, Giftee for Business has not only increased its number of implementations but has also developed innovative solutions to enhance the effectiveness of digital gifts. A significant breakthrough is the introduction of their giftee Point Base, a complete points management program that allows companies to issue points, manage them, and seamlessly exchange them for digital gifts. This solution, available since March 2024, enables businesses to develop cost-effective systems for their reward programs.

This past quarter, notable partnerships, such as the one with Mizuho Bank, allowed for the integration of giftee Point Base into their new point service, Mizuho Point Mall, facilitating a seamless exchange of points for a variety of digital gift options, further enhancing customer engagement and satisfaction.

Innovative Solutions for Diverse Needs
In addition to corporate gifts, Giftee has made strides in the BtoE domain, launching Corporate Gift services specifically designed for businesses to express gratitude through gifts to clients, partners, and employees. Since its launch in October 2022, this service has seen widespread adoption across multiple sectors, facilitating effective seasonal greetings, employee recognition, and enhancing client relationships.

Moreover, Giftee has expanded its offerings to include high-quality goods and experiences, such as customized corporate swag items, responding to the broader market demands for tangible rewards. This addition has significantly enriched the variety of gift content, making them more appealing for every occasion.

Government Initiatives and Local Integration
In the GtoC sector, starting from December 2022, Giftee has collaborated with various local government initiatives aimed at supporting families and residents through incentive programs utilizing products like giftee Box® and eraberuPay®.
For instance, the city of Nisshin in Aichi Prefecture implemented a unique program supporting families, personalizing their giftee Box offerings to meet local needs effectively, thus optimizing the government’s ability to deliver support packages efficiently.

Continuous Development and Future Directions
Giftee for Business remains dedicated to improving its services and collaborating with other companies to create innovative solutions for gift applications across different industries. With plans for continuous service enhancement, the company aims to expand the range of unique and valuable gifting experiences for all clients.

Conclusion
As Giftee progresses, the growing number of implementations is a testament to the rising demand for digital gifting solutions among businesses and their clients. With a focus on innovation, the company is poised to further redefine how companies cultivate relationships through gifting in a post-pandemic world.