White Castle Celebrates Summer Nights with Night Castle
White Castle, the iconic fast-food chain renowned for its sliders, is ushering in summer with a vibrant campaign highlighting the allure of late-night dining. Starting June 20, coinciding with the summer solstice, White Castle is extending its operational hours and launching exclusive rewards for its loyal fans. With extended hours and enticing merchandise, the brand aims to solidify its position as the go-to destination for midnight cravings and summer fun.
Extended Late-Night Hours
In a bid to cater to night owls and late-night snackers, White Castle has proudly revealed that 91% of its locations will remain open until 1 a.m. or later, with 72% operating around the clock. This marks the highest level of late-night availability since 2020, showcasing the company's dedication to serving its customers when they crave it most. Whether you’re in need of a snack after a night out or a hearty meal to enjoy with friends at the witching hour, the newly minted Night Castle offers a welcoming space.
Jamie Richardson, Vice President of White Castle, expressed enthusiasm for the late-night offerings, stating, "White Castle has always been there for our Cravers when it matters most— even when the clock strikes midnight and beyond. Night Castle isn't just a moment in time—it's a state of mind. Whether it's summer nights, weekend outings or just a craving that won't quit, we're proud to be the place people turn to for craveable flavor and unforgettable memories."
Merch Drop: Celebrate the Night
To further connect Cravers with the summer spirit, White Castle is unveiling a unique collection of Night Castle-themed merchandise available online at HouseOfCrave.com starting June 20. The limited-edition merchandise will include:
- - A Night Castle baseball jersey for the late-night snack squad MVP.
- - A classic Night Castle T-shirt showcasing the fun vibe of summer nights.
- - A Night Castle table pong set, perfect for entertaining friends.
- - Popcorn buckets ideal for late-night movie marathons.
This exclusive gear gives fans the chance to celebrate the special atmosphere that only Night Castle can deliver, and it’s a must-have for any White Castle enthusiast covering late-night hangouts.
Exclusive Rewards for Craver Nation
White Castle is enhancing the late-night experience not just with longer hours but by introducing valuable offers for Craver Nation Rewards members. From 8 p.m. to 5 a.m. daily until September 7, members can access:
- - The $6 Cheesy Cravings Meal featuring four cheese sliders, three cheese sticks, a small fry, and a small soft drink.
- - $5 off on in-app delivery orders.
Signing up for Craver Nation Rewards is a streamlined process designed to maximize the late-night crave, making it easier for fans to enjoy their favorite sliders after dark.
About White Castle
Founded in 1921, White Castle is renowned as America's first fast-food hamburger chain, making its mark with hot, delicious sliders. Based in Columbus, Ohio, the company boasts about 340 restaurants and a retail division making its famous offerings available in grocery store freezer aisles nationwide. White Castle takes pride in maintaining top-tier quality through its operations, including meat plants and bakeries. Having garnered numerous accolades, the brand continues to thrive in its quest to delight hamburger aficionados across the nation.
For further details on White Castle’s offers, merchandise, and how to indulge in late-night cravings, visit
whitecastle.com.