#Japan #Tokyo #FamilyMart #Whey Protein #Protein Charge

FamilyMart's Innovative New Protein Drink

In a move that aligns with the rising health consciousness among consumers, FamilyMart, a major convenience store chain in Japan, is set to launch a unique protein drink called 'Protein Charge' on Tuesday, June 3, 2025. This innovative drink, priced at 278 yen (300 yen including tax), promises to deliver 15g of high-quality protein in a convenient pet bottle, catering to the evolving needs of health-focused customers.

A Game-Changer in the Protein Market

The protein market has seen significant growth as the importance of protein intake has gained wider recognition. In response to this trend, FamilyMart has expanded its lineup of chilled protein beverages over the past few years. However, traditional protein drinks often come with limitations regarding temperature stability and portability. 'Protein Charge' aims to overcome these challenges by offering a drink that can be stored at room temperature while remaining easy to carry.

Quality Ingredients for Maximum Benefit

'Protein Charge' is formulated with whey protein isolate (WPI), a high-purity protein that is quickly absorbed by the body, maximizing protein intake efficiency. It also includes essential amino acids that cannot be synthesized by the body and thus must be obtained from dietary sources. To further enhance its health benefits, the drink is infused with vitamin B6, which aids in protein metabolism, and collagen, known for its role in maintaining skin elasticity and hydration.

Perfect for Any Occasion

Designed to be easily transported, 'Protein Charge' fits perfectly into an active lifestyle. Whether you are at the gym, on the go, or relaxing at home, this drink serves well as a convenient source of protein. With a refreshing yogurt flavor accented by a hint of yuzu, it's crafted for easy consumption, making your daily protein intake a pleasure rather than a chore.

Product Details

• - Product Name: Protein Charge 500ml
• - Price: 278 yen (300 yen including tax)
• - Release Date: June 3, 2025
• - Availability: Nationwide
• - Contents: Contains 15g of protein alongside vitamin B6 and collagen, with a yogurt flavor enhanced with yuzu.

This product reflects FamilyMart's commitment to providing delightful experiences tailored to individual needs, aligned with their philosophy of 'Your Delight.' Customers can expect to find 'Protein Charge' at approximately 16,300 FamilyMart locations across Japan starting June 3, 2025.

Community Focus

In its continuous effort to connect with communities, FamilyMart operates under the motto 'With you, your convenience store, FamilyMart,' striving to be an essential part of everyday life for every customer, fostering relationships that resemble those of a family.

Stay tuned for the launch of 'Protein Charge,' which is sure to become a staple for those prioritizing their protein intake in delicious and convenient form!