#China #Hisense #Qingdao #RGB-MiniLED #IFA2025

Hisense Dominates the Global Large-Screen TV Market

In the realm of consumer electronics, few brands have made as significant a mark as Hisense. Known for its innovative approach to display technology, the company has once again showcased its prowess by leading the global market for large-screen televisions. According to recent data from Omdia, Hisense achieved an impressive 58% market share in shipments of 100-inch or larger TVs in the first half of 2025, further solidifying its position as a top player in the industry.

This milestone is indicative of Hisense's commitment to long-term investments in cutting-edge technologies, pushing the boundaries of what's possible in the home entertainment arena. As consumers increasingly gravitate towards larger screens for an immersive viewing experience, Hisense's products have become synonymous with quality and performance.

In anticipation of the IFA 2025 event in Berlin, Hisense is gearing up to unveil its next-generation RGB-MiniLED technology. After years of research and development, this new advancement promises to redefine home viewing with ultra-high brightness, pure colors, and precise contrast. With a claimed 100% coverage of the BT.2020 color spectrum, the RGB-MiniLED technology aims to deliver visually stunning images that not only meet but exceed consumer expectations for realism.

Among the highlights of this new technology is the world's largest 116-inch RGB-MiniLED TV, which sets a new standard in cinematic scale and immersion for viewers. Hisense’s innovative approach goes beyond mere technical specifications; it’s about creating an emotionally captivating visual experience that draws users into each moment.

Following this significant announcement, Hisense will host a media event at the IFA Innovation Stage, located at City Cube Berlin, on September 5, 2025. Set to run from 11 a.m. to 12 p.m., the event, themed “Seize the Moment,” will feature presentations of the company’s latest technological advancements, including AI-integrated appliances and connected living solutions. This event will offer attendees an exclusive glimpse into Hisense's vision for the future of smart homes.

Moreover, from September 5 to 9, visitors can explore Hisense's complete portfolio of visual and smart home solutions at Hall 23a, Messe Berlin, open from 9:30 a.m. to 6:00 p.m.. The brand aims to inspire global audiences through innovation and user experiences, encouraging everyone to discover new possibilities in home entertainment.

Founded in 1969, Hisense has grown to become a leading name in the realm of consumer appliances and electronics, with a presence in over 160 countries worldwide. Moreover, the brand has recently highlighted its standing as the #1 company in the segment of large televisions (100 inches or more) from 2023 through the first half of 2025. As the official sponsor of the 2025 FIFA Club World Cup, Hisense continues to enhance its global reach through extensive sports collaborations, aiming to connect with audiences around the world.

As we eagerly await IFA 2025, it's clear that Hisense is not resting on its laurels. With a robust commitment to quality and user-centric innovation, the brand is not only setting trends in the television industry but also shaping the future of home entertainment.