Cineverse Strengthens Leadership at Bloody Disgusting with New Promotions
Cineverse Strengthens Leadership at Bloody Disgusting
Cineverse, a leading next-generation entertainment studio listed on Nasdaq under CNVS, has made a significant move to elevate its horror division, Bloody Disgusting. The recent promotions of John Squires and Meagan Navarro to Co-Managing Directors are set to reshape the direction of this beloved horror brand.
Having dedicated years of their careers to Bloody Disgusting, both Squires and Navarro are not new to spearheading important initiatives. These experienced contributors will now oversee the editorial evolution of the brand and spearhead various new projects aimed at expanding the brand’s presence in the ever-evolving horror landscape. Their leadership is expected to bring in fresh ideas and enhanced engagement with a dedicated fan base.
In conjunction with this announcement, Cineverse has welcomed Michael Roffman as the Executive Director of Advertising Sales and New Business Development for Bloody Disgusting. Roffman’s prior advisory role helped drive record-breaking revenues, showcasing the brand’s robust potential. With a notable 40% increase in direct sales during the last fiscal quarter, which included successful campaigns with leading studios such as Sony Pictures, Roffman’s strategic vision is anticipated to further elevate the brand.
Under the continuous guidance of Tom Owen, co-founder of Bloody Disgusting and current Vice President of Network Strategies at Cineverse, the new management team is poised for success. Their mission aligns with Cineverse's overarching goal of transforming Bloody Disgusting from a simple web destination into a 360-degree media platform. This platform will not only cover comprehensive editorial content but will also feature a growing podcast network and merchandise ranges tailored for horror fans worldwide.
Since its acquisition by Cineverse in 2021, Bloody Disgusting has evolved significantly. It is regarded as the leading destination for horror entertainment, providing everything from expert articles and reviews to a dynamic podcast network and exclusive merchandise. The launch of SCREAMBOX, the fastest-growing horror streaming service, fits perfectly into this model, offering a treasure trove of horror films and series, including popular releases like Terrifier 2 and various notable premieres.
Moreover, Bloody Disgusting’s role in Cineverse’s theatrical distribution cannot be understated. Upcoming projects include franchise revivals such as The Toxic Avenger and Silent Night, Deadly Night, set to debut later this year, reaffirming the brand's influence in the film industry.
Reflecting on this new chapter, Tom Owen expressed gratitude towards co-founder Brad Miska for his invaluable contributions as he pursues new opportunities. Owen stated, "John and Meagan have been crucial to our success so far, and their promotion to these key roles signals the beginning of an exciting new era for Bloody Disgusting. With Michael leading our advertising sales, we look forward to forging powerful partnerships and exploring new ventures."
Bloody Disgusting continues to thrive as Cineverse's flagship horror entity, where it creates and promotes premium multimedia content aimed at a passionate audience. From website articles and podcasts to streaming services and merchandise, Bloody Disgusting solidifies its status as the foremost authority in horror entertainment. The brand’s focus on engaging its community through multiple channels reflects a commitment to expanding into previously untapped markets and forming a comprehensive horror culture.
As more initiatives roll out following these key promotions, fans and industry watchers alike should keep a close eye on the evolving landscape of Bloody Disgusting, which promises innovative content for horror enthusiasts across various media. The future looks bright for one of the horror genre’s most renowned brands as it embraces its rich history and steps into a thrilling new phase under dynamic leadership.