#Japan #Tokyo #Harajuku #Gelato Kitchen NOA #NOA COFFEE

Gelato Kitchen NOA: A New Gelato Experience in Harajuku

On October 6, 2025, a new gem will grace Harajuku's bustling Takeshita Street—a dedicated gelato shop named Gelato Kitchen NOA. This exciting establishment is the latest venture from NOA Co., a company with deep roots in this vibrant area.

The Birth of a New Brand

Gelato Kitchen NOA is born from NOA COFFEE, a beloved café that has been part of the Harajuku landscape for over 50 years. Positioned to bring a unique dessert experience to locals and tourists alike, this gelato shop aims to offer customers something special—an artisanal twist on classic Italian gelato, crafted with local Japanese influences.

The theme of the gelato is “rich yet light,” aiming to provide a pleasurable texture that melts in the mouth. With this goal in mind, the shop merges traditional Italian methodologies with high-quality, carefully selected ingredients, ensuring each scoop is a delight.

Craftsmanship in Every Scoop

All gelato at Gelato Kitchen NOA will be prepared in a dedicated workshop located beneath the NOA COFFEE. The shop utilizes state-of-the-art gelato machines from Carpigiani, renowned for their status among professionals globally. These machines enable the team to finely control factors such as air content and temperature, ensuring a smooth, exquisite finish that highlights the flavors of the ingredients.

Customers will be able to savor fresh, daily-made gelato right from the Takeshita Street storefront, making it an ideal stop for shoppers and tourists looking for a sweet treat on the go.

Three Pillars of Quality

The shop prides itself on three core principles:
1. Authentic Italian Technique: Utilizing professional machinery from the esteemed Carpigiani company.
2. Premium Local Ingredients: The rich, creamy texture comes exclusively from Hokkaido milk, paired with handpicked fruits that are in season.
3. Homemade Recipes: Crafting gelato from scratch distinguishes Gelato Kitchen NOA from others, with artisans overseeing every step, from blending milk and fruits to aging, cooling, and churning.

This meticulous process results in a unique aroma and lasting finish that enhances the gelato experience.

Flavorful Creations Await

Gelato Kitchen NOA will boast an array of colorful and innovative flavors. Some featured choices include:

• - Rich Milk
• - Mango
• - Lime Blue
• - Hazelnut & Caramel
• - Uji Matcha
• - Cassis Yogurt
• - Chocolate
• - Raspberry Banana

Prices for these delightful treats are:

• - Single scoop: ¥660
• - Double scoop: ¥770
• - Triple scoop: ¥880

(All prices include tax.)
Seasonal flavors will also rotate regularly, offering something new for customers to look forward to.

Visit Gelato Kitchen NOA

• - Store Name: Gelato Kitchen NOA
• - Location: 1-16-6 Jingumae, Shibuya-ku, Tokyo, along Takeshita Street
• - Access: Just a 1-minute walk from JR Harajuku Station (Takeshita Exit) and a 3-minute walk from Meiji-Jingu-mae Station (Chiyoda Line and Fukutoshin Line)
• - Opening Date: October 6, 2025
• - Hours: 10:00 AM – 9:30 PM (tentative)
• - Closed: Open daily
• - Sales Format: Take-out available with seating options

As a new addition to the Harajuku scene, Gelato Kitchen NOA promises to deliver an exceptional dessert experience that adds a sweet touch to your day. Whether you are exploring the vibrant streets of Harajuku or just looking for a delightful treat, don’t miss out on this exciting new destination.

Company Information

• - Company Name: NOA Co., Ltd.
• - Location: 1-17-5 Jingumae, Shibuya-ku, Tokyo, Japan, 150-0001
• - Representative: Tomonori Sayama, CEO
• - Founded: 1972
• - Business Activities: Operation of rental studios, dance schools, fitness studios, vocal schools, and food and beverage services.
• - Official Website: NOA Co.

For inquiries:

• - Media Contact: Sato, NOA Co.
• - Phone: 03-3725-3611
• - Email: [email protected]