Calorie Mate Collaboration
2025-07-15 03:28:50

Calorie Mate and with class mama Unveil Family Summer Plans Survey

Calorie Mate and with class mama Team Up to Discover Summer Parenting Realities



In preparation for the summer holidays, Calorie Mate, a balanced nutritional product by Otsuka Pharmaceutical, partnered with the lifestyle platform with class mama to conduct a comprehensive survey. This study engaged 312 parents of elementary school children across Japan, aiming to understand the challenges they face during the summer break.

According to the survey results, 90% of parents recognized a yearning for school lunches during the summer months. The absence of these regular meals leaves many families struggling with meal variety and nutritional balance. The survey emphasizes how deeply the lack of school meals is felt, with over 95% of parents wishing for the return of daily school lunches. Many parents voiced their concerns about maintaining nutritional standards at home while managing the hectic schedule of summer, often resulting in repeated meals and dietary imbalances.

To assist families during this crucial time, Calorie Mate, in collaboration with with class mama, has developed a fun summer planning chart called "Waku Waku Natsu Yasumi Keikakuhyou," which is available for free on their official website. This tool aims to empower parents and children to plan a fulfilling and engaging summer together.

Engaging Insights From the Survey


Before initiating the survey, Calorie Mate held a feedback session with influencers from with class mama, where parents shared their real-life challenges that frequently accompany summer vacations. Participants lamented the tendency of lunches to become monotonous and the impact of the heat that may confine children indoors. They emphasized the importance of creating engaging and diverse experiences for their children during this season.

More than 80% of respondents admitted to having worries related to summer parenting, highlighting modern issues like extreme weather and the transition away from afterschool programs. These anxieties reveal a significant shift in how families must navigate the summer months compared to earlier times.

Positive Parenting Strategies


Despite the challenges, many parents also shared proactive strategies for enriching their children's summer experiences. From encouraging participation in summer camps to planning structured activities, families are finding ways to create memorable moments and personal growth opportunities. Feedback included desires for children to learn new skills—such as swimming 25 meters—and initiatives like maintaining regular schedules to avoid lethargy during the extended break.

Interestingly, responses included a focus on family activities, where parents expressed a keen interest in shared learning moments. Suggestions included morning study sessions and collaborative project planning. This aligns well with the concept of utilizing summer as a time for both kids and parents to grow together.

Nutritional Balance During Summer


The persistent sentiment around school lunch highlights a vital area of concern for parents—nutrition. A staggering 95% expressed a clear need for the balanced meals that schools provide, particularly during a time when kids often have less varied diets at home. Calorie Mate aims to fill this gap, offering a convenient and nutritious alternative for families.

Nutritionist Mayuko Imaizumi highlighted the significance of supplementary snacks during the summer. She addressed the risk of skewed diets resulting from fewer structured meal times. Calorie Mate offers a variety of products designed to provide essential nutrients efficiently, ensuring that children receive the necessary vitamins and proteins even when the routine is disrupted.

A Collaborative Effort


The partnership between Calorie Mate and with class mama reflects a shared vision to enhance family experiences during the summer. By sharing insights from parents and creating supporting tools, both entities aim to tackle the unique challenges of this season. Not only does this project respond to immediate nutritional needs, but it also fosters familial bonds through engaging activities and shared learning moments.

The downloadable summer plan format, "Waku Waku Natsu Yasumi Keikakuhyou," is designed to be user-friendly for both parents and children, promoting communication and teamwork in planning summer schedules. By collaborating on their summer goals, families can better navigate the season and create lasting memories.

The survey and the resources developed from it underscore a collective effort to ensure that the summer break is an enriching period for growth and quality family time.

For more information and to download the summer planning chart, visit the official Calorie Mate website: Download Here.


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Topics Consumer Products & Retail)

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