PRONI's Great Workplace
2026-01-15 07:35:54

PRONI Achieves 'Great Place to Work' Recognition for Inspiring Company Culture

PRONI Achieves Prestigious 'Great Place to Work' Recognition



PRONI, a B2B ordering platform, has recently received the esteemed 'Great Place to Work' certification from the Great Place to Work® Institute Japan. This recognition signifies PRONI’s aspiring mission to support small and medium-sized enterprises while contributing to Japan's economic revitalization. Founded in Tokyo and led by CEO Daisuke Shibata and founder Norio Kuriyama, PRONI is on a rapid growth trajectory following its listing on the Tokyo Stock Exchange in December last year.

The Foundation of Recognition: Balancing Business Growth and Human Investment



PRONI’s commitment to transforming the ordering and procurement landscape through its platform, PRONI Aimitsu, is fueled by a strong emphasis on creating a supportive working environment for its employees. Achieving ambitious business goals requires an atmosphere where every individual can fully leverage their skills and capabilities. PRONI has made significant investments in its people, which has been acknowledged through this certification. This recognition demonstrates an external affirmation of the company’s ongoing efforts toward employee development.

Key Evaluation Metrics: Trust in Management, Fairness, and a Focused Work Environment



As part of the certification process, a survey gauging elements that contribute to employees' sense of satisfaction was conducted. PRONI scored notably high in areas such as trust in management, fairness, and the provision of a focused work environment.

In particular, the evaluation on trust in management considered the objectivity of management capabilities, alignment between actions and promises, and overall trust in leadership. PRONI's approach reflects a leadership that consistently commits to the business, evidenced by fulfilling commitments such as their successful listing on the Tokyo Stock Exchange.

The aspect of fairness highlighted a corporate culture that rewards performance and alignment with company values, free from biases related to age or tenure. PRONI fosters a culture rooted in their core value, 'honesty', emphasizing the importance of commitment to corporate goals rather than who presents them. This reflects a company ethos where team members striving for progress are recognized and celebrated.

Furthermore, the commitment to providing a focused work environment earned high marks for its focus on employee productivity. PRONI understands that creating space for employees to engage with their tasks is essential in achieving its visionary goal of transforming the procurement infrastructure. To that end, PRONI optimizes internal meetings and employs digital tools to streamline non-essential tasks, allowing employees to dedicate their time to delivering value to customers and fostering creative thinking.

Comment from HR Leader Takuya Okada: 'Fairness is the Source of Growth'



PRONI's Human Resources Officer, Takuya Okada, emphasized that the core objective is to establish an organization where everyone can engage in business growth with a purpose-driven mindset. The key focus has been on instilling the value of 'honesty' and the fairness that stems from it. The acknowledgment from GPTW Japan reinforces the notion that their cultural investments are on the right track.

The team at PRONI comprises dedicated individuals who genuinely engage in their daily work and continually strive for value creation for customers while driving team evolution. Moving forward, the company plans to maintain an environment that fosters bold challenges, enhancing both organizational and business growth simultaneously.

Join PRONI in Tackling Social Challenges in a Rewarding Work Environment



In light of its recent growth, PRONI is actively enhancing its recruitment efforts across various sectors. Those interested in tackling significant social challenges related to 'supporting small and medium enterprises' and 'revitalizing the Japanese economy' while also seeking personal career advancement are encouraged to apply. A comprehensive list of open positions can be found on their website.

Understanding the 'Great Place to Work' Certification



The 'Great Place to Work' certification is an official recognition awarded by the Great Place to Work® Institute Japan based on survey results from employees, reflecting the company’s superior workplace culture.

About Great Place to Work® Institute Japan



The Great Place to Work® Institute conducts surveys in over 170 countries, evaluating more than 21,000 companies annually for employee engagement. This global survey mechanism results in the recognition of companies that meet a certain standard of workplace culture, releasing their findings through esteemed regional media. In Japan, the Great Place to Work® Institute operates as GPTW Japan, under the license from the global organization.

Company Overview



  • - Company Name: PRONI, Inc.
  • - Address: 3-20-14 Higashi Gotanda, Shinagawa, Tokyo, Japan
  • - Established: October 1, 2012
  • - CEO: Daisuke Shibata, Founder: Norio Kuriyama
  • - Capital: 100 million JPY
  • - Business: Management of the largest B2B business matching platform, PRONI Aimitsu
  • - Stock Code: 479A
  • - Website: https://www.proni.co.jp/


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