#Japan #Okinawa #Seven-Eleven #Gold Barrel

Celebrating Okinawa's Tropical Treasure: Pineapple Fair

From July 23 to August 2, 2023, Seven-Eleven stores across Okinawa will host an exciting event called the "Pineapple Fair," showcasing 16 distinctive products crafted from locally grown pineapples. This collaborative initiative by Seven-Eleven Japan and its Okinawa branch promises to delight the senses with an array of sweet treats and refreshing beverages made from the island's juicy and flavorful pineapples.

A Taste of Local Innovation

The star of the fair is the rare "Gold Barrel" pineapple variety, which takes about three years to cultivate and constitutes only 1% of the domestic pineapple production in Japan. The fair will feature exclusive items that utilize this premium ingredient. One of the highlights includes the "Soda Seven Pine Flavor" ice bar priced at 117 yen (including tax), adorned with the corporate colors of Seven-Eleven. Each bite unveils a delightful fusion of the fragrant Gold Barrel's essence, a true token of Okinawa's sun-kissed paradise.

Another featured item is the "Okinawa Higashimura Special Gold Barrel Sour" canned beverage (350ml), costing 338 yen (tax included). Its packaging echoes the design of a Gold Barrel gift box, making it visually appealing as well as delicious. This light, sour drink offers a burst of flavour that is irresistible during the hot summer days.

A Diversity of Delicacies

In addition to the ice bar and the sour drink, the fair will present several other delectable items:

• - Okinawa Pineapple Cake: Priced at 358 yen, this moist cake encapsulates the delightful aroma of the island's pineapples and is crafted by Marukiyo Seika.
• - Nippon Ale Pineapple Gummies: At 188 yen, these gummies burst with the refreshing taste of Okinawa pineapples.
• - Mont Mois Pineapple Gummies: Just 150 yen, these candies offer a juicy yet chewy texture that embodies the essence of the tropical fruit.
• - Okinawa Pineapple Mochi: A delightful concoction of pineapple jelly wrapped in a soft, chewy rice cake, completed with a price tag of 250 yen.

Many of these products, like the "Pineapple Hi-Chew" and the "Cororo Okinawa Pine" gummies, are also available at competitive prices, providing a wide range of pineapple-inspired options for every palate.

Ambassadorship of Joy

The event has found a perfect ambassador in "Jinbenyo," the playful mascot of the pro soccer team FC Ryukyu. Jinbenyo, a young whale shark, embodies the spirit of the Okinawan pineapple and adds a touch of fun to the fair. His involvement further amplifies the excitement surrounding local culture and food, as he eagerly promotes the rich heritage of Okinawa's pineapples to residents and visitors alike.

Commitment to Local Products

Seven-Eleven remains dedicated to the concept of "local production for local consumption." This initiative highlights the importance of utilizing regional ingredients to foster community support while enhancing the economy. By spotlighting high-quality local products, Seven-Eleven aims to elevate the culinary experience available to its customers, drawing attention to the flavorful offerings unique to Okinawa.

Conclusion

The "Pineapple Fair" not only celebrates the delicious variety of Okinawa's pineapples but also positions itself as a unique event that intertwines local traditions with modern tastes. Seven-Eleven encourages everyone living in or visiting Okinawa to savor the luxurious experiences this tropical fruit can provide.

Whether you reside on the island or are just passing through, this fair promises to enrich your time with a taste of Okinawa's cherished pineapple offerings. Come explore, enjoy, and indulge in this six-day celebration of a quintessentially tropical delight!

Official Website: Jinbenyo