#USA #Atlanta #Floor Coverings International #Mobile Flooring Showrooms #Franchise Business

Floor Coverings International Expands Its Footprint in the Franchise Market

In a robust move aimed at solidifying its position in the flooring industry, Floor Coverings International® (FCI) has recently announced the granting of 45 new franchise agreements during the first half of 2025. As the top flooring franchise in North America, FCI is dedicated to responsible growth, targeting a total of 100 new franchise deals by the end of the year. This achievement not only underscores the brand's commitment to expansion but also reflects the increasing demand for high-quality flooring solutions in both residential and commercial sectors.

Strengthening Leadership for Enhanced Support

To facilitate this expansion, FCI has made significant enhancements to its leadership team, bringing in specialized expertise across critical areas such as marketing, finance, and operations. The new additions will focus on supporting franchisees from their initial launch through to long-term sustainable growth. These leaders include:

• - Jesse Barrett, Director of Field Marketing, who is tasked with implementing a $2 million growth initiative that will provide franchisees with the necessary tools to enhance local visibility and stimulate growth.
• - Colin Bradley, Director of Performance Profitability, who comes with a wealth of experience from a former role at Tropical Smoothie Café, is leading FCI's Financial Health Initiative to help franchisees optimize their businesses for profitability.
• - Tom Zigtema, Director of Operations, Startup, utilizes his background as a former franchisee to guide new owners through the intricacies of establishing their businesses.
• - Jeff Katz, Director of Operations, Strategic Development, focuses on mentoring franchisees with strategic insights and best practices for success.

The involvement of such seasoned professionals ensures that franchisees receive concrete support tailored to their specific needs, facilitating their growth and success in the industry.

A State-of-the-Art Headquarters for Training and Development

To further support its franchise network, FCI has also unveiled its newly expanded global headquarters located in Atlanta. This cutting-edge facility is designed with hands-on training classrooms that cater to franchisees at various stages of their business development. The headquarters incorporates practical training areas where franchisees can engage in real-world sales sessions, aided by dedicated access to mobile showrooms. The innovative design encourages collaboration and knowledge sharing among franchise owners, promoting continuous learning in an ever-evolving market.

Tom Wood, the President and CEO of Floor Coverings International, elaborated on the importance of this new headquarters, stating: “Our franchisees are the heart and soul of what we do. This new headquarters is more than just a building—it's a hub for learning, innovation, and connection.”

Promising Market Prospects and Entry Points

The flooring industry is projected to grow at an annual rate of 2.4% over the next four years, driven by consistent demand from both the residential and commercial sectors. FCI stands out with its unique mobile showroom concept, offering a low-cost entry into the market with significant profit margins. The total investment for opening two territories ranges from $257,000 to $467,000, presenting a viable opportunity for entrepreneurs who wish to make a significant impact within their communities.

The potential for substantial revenue exists, highlighted by FCI's Franchise Disclosure Document, where the top 50% of operators reported an average revenue of $1.75 million in 2024, with the top 10% grossing as much as $3.3 million. With comprehensive support, innovative systems, and a market-leading position, FCI continues to advance toward record-breaking growth while ensuring the success of its franchisees.

Conclusion

For those interested in the franchise opportunity, more information can be found on the official website at flooring-franchise.com or by calling 833-902-4417. Floor Coverings International remains a beacon in the franchise space, committed to empowering entrepreneurs through expert guidance and state-of-the-art resources.